Join the Social Media Marketing School Facebook Community: https://www.facebook.com/groups/228075548816937/

SMMS #281 - If you're a frequent listener of the Social Media Marketing School podcast, then you'll understand that Instagram stories should be playing a key role in your overall Instagram strategy. Instagram stories are where you can truly build a relationship with your audience members, show your personality and convert your audience into paying customers. However, I see so many people making mistakes with their Instagram stories that are damaging their views and engagement. 

That's why in today's episode of Social Media Marketing School, I wanted to highlight some of the Instagram Story mistakes that I often see creators on Instagram making that are causing a reduction in their overall story view count and the engagement they see from their audience on the stories they post. 

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you can avoid making some of the common Instagram story mistakes so that you are able to increase the number of story views you receive and increase the amount your audience engages with your content. 

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

Join the Social Media Marketing School Facebook Community: https://www.facebook.com/groups/228075548816937/

SMMS #280 - If you're listening to the Social Media Marketing School podcast, then it's likely that you're building an audience on social media so that it can be leveraged to grow a business. But in order to build that business, you have to have something to sell otherwise your audience have nothing to buy. That's easier said than done when you don't know where to start.

That's why in today's episode of Social Media Marketing School I wanted to discuss the different types of offers you can build to sell on social media, these being: Do it yourself, Done with you and Done for you.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you are able to gain a greater understanding of the offer you want to build that can be sold to the audience you build and leverage on whatever social media platforms you are using.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

Join the Social Media Marketing School Facebook Community: https://www.facebook.com/groups/228075548816937/

SMMS #279 - When it comes to marketing on Instagram the end goal is obviously to get clients. If you aren't treating your Instagram as if it were a sales funnel then getting those clients is going to be VERY difficult for you. From the point at which your audience members see your content (no matter the format), you should be strategically funnelling those audience members to buy your product or service.

That's why in today's episode of Social Media Marketing School, I am going to be sharing how you should be structuring your Instagram as a sales funnel so that you can actually attract more clients for your business.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you can analyse the way your Instagram page is currently formatted, restructure it in a way so that it begins acting as a sales funnel so that you're actually attracting clients to your business.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

Join the Social Media Marketing School Facebook Community: https://www.facebook.com/groups/228075548816937/

SMMS #278 - Over the years I've been creating content on social media one thing that has continued to be difficult (and something that many also mention is difficult for them) is coming up with content ideas to ensure that I am able to post consistently AND frequently. One of the keys to building a thriving audience and successful business on social media is posting high-quality content frequently. But to do this you need a consistent flow of high-quality content ideas which is much easier said than done.

That's why on today's episode of Social Media Marketing School, I wanted to share my top tips for generating a consistent flow of high-quality content ideas, that your audience will actually want to consume. I will also teach you how to ensure that you never run out of content ideas even when you aren't actively thinking of content ideas.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you are able to come up with and document high-quality content ideas so that you're able to consistently post high-quality social media content to build a loyal community and thriving business.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

Join the Social Media Marketing School Facebook Community: https://www.facebook.com/groups/228075548816937/

SMMS #277 - When it comes to selling a product or service on social media, the price of that product is obviously a key component. As a business owner, you don't want to sell your product for too cheap, as it will cut your potential earnings and you don't want it to be too expensive and drive potential customers away. However, I find far too often that business owners are lowering their prices in order to onboard that new client or to undercut their competition in an attempt to attract more customers.

That's why in today's Social Media Marketing School episode, I wanted to share my thoughts on whether you should be lowering your prices in order to onboard that new client or to undercut their competition in an attempt to attract more customers. I provide tips on ensuring customers pay your asking price, how to make your offer appear premium and to ensure your customers know they are getting great value for money.

I hope this episode of Social Media Marketing School provides you with a greater understanding with regards to how you should be pricing your products/services, how to ensure customers pay your asking price, how to actually charge that high-ticket price and how to make sure customers know they are getting great value for their money.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #276 - As creators posting content on Instagram, one of our primary goals is to build our audience. A larger following on Instagram is great for several reasons: more fans, more engagement, a larger potential customer base, etc. However, growing a following on Instagram is much easier said than done, especially when you're making some simple mistakes / not doing tasks you're supposed to be doing.

That's why on today's Social Media Marketing School episode I wanted to share some of the key reasons as to why your Instagram account isn't growing. I commonly see these among new creators on the platform, so please ensure you follow all the tips I mention.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you stop making these Instagram growth mistakes and continue to grow your Instagram account to the follower size you truly desire.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: https://www.skillshare.com/r/profile/Ethan-Bridge/889451717?gr_tch_ref=on

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #275 - If you listen to the Social Media Marketing School podcast then it's likely that you are using social media to grow your business. With that being said you need to understand you you can effectively sell your product/service through your social media channels. Selling is the final hurdle that many fail to jump, but I want to help you.

That's why on today's Social Media Marketing School episode, I wanted to share some of my top tips for selling more of your product/service to your audience on social media. I cover some key marketing tactics, product positioning techniques and building an effective customer journey.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you are able to sell more of your product/service to your audience on social media, grow your business and make more money!

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: Ethan Bridge - Skillshare

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #273 - This is a topic I like to revisit on Social Media Marketing School every now and again (just to take it back to basics). Whenever we join a social media platform as content creators, we set ourselves goals that we wish to reach or have a vision as to where we want our accounts to be. However, without any sort of plan in place, reaching those social media goals is going to be very difficult. That means having a social media marketing strategy is incredibly, INCREDIBLY important.

That's why in today's Social Media Marketing School episode I want to share some of my top tips for building your social media marketing strategy. I discuss some of the key pillars your social media marketing strategy needs to contain and how your social media marketing strategy needs to progress/adjust over time.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you are able to build your own social media marketing strategy so that you're able to achieve those social media goals you set yourself.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: Ethan Bridge - Skillshare

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!

SMMS #272 - There's one thing we all wish we could have more of and that's TIME. As social media managers or content creators, there is a very fine line between work and procrastination when on social media. It's easy to get lost scrolling through your feed and pass that off as "research". We also find ourselves getting into very time-consuming processes which could be streamlined dramatically. As business owners, it's important that we are being as efficient as possible.

That's why in today's Social Media Marketing School episode, I wanted to share some of my keep tips as to how I've managed to save time whilst being a content creator on Instagram. Whether that be habits to spend less time procrastinating or streamlining my content creation process, I've managed to streamline my workflow so that I'm able to give myself as much time as possible to be productive.

I hope this episode of Social Media Marketing School provides you with some actionable tips so that you are able to save time on Instagram (or any social media platform for that matter), in order to be more productive and spend more time actually growing your business because that's what really matters.

-----

Follow me on Instagram: https://www.instagram.com/theethanbridge/

Get a free one-month Skillshare premium subscription and check out my classes: Ethan Bridge - Skillshare

BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!