Today’s episode is a quick, hot take on influencers versus advocates…a grab ‘n go “quickcast.” What’s the difference between brand influencers and advocates? Michelle breaks down the ingredients of each, and the best serving options, depending on your marketing goals.

Have you used influencers or advocates? What were the outcomes? Share your stories with us!

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Connect with Michelle on LinkedIn: ⁠linkedin.com/in/michelledattilio⁠ 

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See you again next week for another soup date!