Social Success Mindset Podcast

If you are looking for growth with your social media then you need to create a clear social media strategy that supports your goals, your audience and also aligns with your products and offerings. 

Today we talk about how we can build out a marketing strategy that leads to success for your business. 

The Social Success Mindset Accelerator is finally live and I could not be more excited to share it with you today! 

Plus I share my story about my event planning business disappearing over night due to covid and the great rebuild that brought me to creating Jen Kinal Creative Brand and Social Media Strategy which has lead to this incredible launch. 

If you are a business owner and know that social media can help your business then grow but are tired of trying to make it work and it seems like it is constantly falling flat then this is the accelerator for you. We are going to go into all the foundations, talk content planning and go right into your offer and product! In this group coaching program we are going to MAKE IT HAPPEN! No more sitting on the sidelines and instead it is time to see magic happen for you and your business! 

Join the Social Success Mindset Accelerator plus don't forget about that Early Bird Bonus that expires October 20th! 

To make social media work for your business and create sales you need to put creating connections first. 

In today's podcast we talk all about creating connections within our audience, using influencers to create connections, along with choosing the right influencers and also pitching and how connections play a huge part in landing business. 

I also invite you to join me in the Social Success Mindset Accelerator coming soon! So sign up for the waitlist here! 

Reels make such a huge impact for your business so today's podcast is all about reels! 

First we talk about why you should create reels in your business. The obvious answer is because Instagram is pushing reels, however it also happens to be the best way to connect with your audience and show the real you! Your audience has shifted how they use the app which means they are tired of the pretty curated images they have seen for years, they are tired of the highlight reel. Instead they want to see the behind the scenes of your business, the hard parts, the successes and why this product is the product for them. Reels offers great insight into all of that in a quick and effective way. 

Check out today's episode to hear about

Let's talk Marketing Calendars and how we can use them to grow your social media, keep you consistent and really focus in on those goals and dreams you have for your business! 

Today we are diving into creating content that speaks to your niche! So that we are magnetizing our dream clients with ease and fun.

If you missed last weeks podcast we talked about creating a strong foundation for our business.

Knowing our niche and who we are attracting and also who we are repelling.

Important work to ensure our business is filled with the right people we love!

Next up Creating content!

Let’s talk about the different kinds of content right now.

Static Posts

Reels

Stories

Lives

Graphics

Engagement

Takeaways

Now we know types let’s talk about the content you should be making

Content Pillars

I like this because it narrows your focus. Pick 5 pillars. 1-3 should be business related such as social media, reels, creating sales. 4-5 should be fun and relatable like family, lake life, travel.

What content pillars can you use for your biz? Scribble them all out - right or wrong. write it down. Then select the ones that fit the best with what you love, what you offer and what your audience wants to see from you.Those are your pillars. Then let’s narrow it down more creating sub categories. 

Next weeks podcast we are going to take it a step further for all my structured need to be more planned peeps. Yep I am one of you.

We are going to talk about creating a marketing calendar! OMG. my favourite.

Welcome back to the Social Success Mindset Podcast

Today we are going to be talking about the foundations and knowing your niche so that you start attracting the right audience, building a strong community and growing your sales!

PLUS I have a gift for you! The Social Success Mindset Workbook

I like to start with our business foundations because that is what we create everything from. It is what we offer, what we do, who we work with and where all our energy and passion comes from. If we jumped right into posting on Instagram then we probably wouldn't see any change in how we are showing and the results VERSUS being intentional about how we are showing up and who we are attracting.

What is your business

What do you LOVE?

What is your vibe?

People don’t buy products. They buy People.

Narrow it down more

Think about your past clients?

Next week

Now I have a goodie for you! My social success mindset workbook for you complimentary! It’s a great print out to help you go through everything we discussed today so that you can start attracting that dream clients and next week we will dive into creating content for them!

Ready to learn all things social media to help grow your business online, create a strong brand, community and create sales! Then you are going to want to listen to the New Social Success Mindset Podcast! We will be talking all things social media, trends, mindset, branding, growth and hearing from some incredible speakers.