Today’s topic is a really exciting one – if you’ve ever wondered, “What the heck am I supposed to be posting?” Then listen up! Because in this episode, we are breaking down five different Instagram stories to attract leads right now in your business.
But first, some advice: when you share value-based information on social media, you need to a) give enough away as well as b) encourage potential clients to reach out to you. So, every post needs to have a clear call to action.
Post Idea #1: Talk About The Problem Your Ideal Client is Facing
If you know your ideal client and are really clear on your niche, you should know what problems they have.
Post Idea #2: Share a Story About a Past Client
You’ve probably worked with someone before who, without giving away any personally identifying information, you can talk about and share some things about their story that your followers will relate to. If you haven’t worked with many clients yet, you can share your own experience, too!
Post Idea #3: Share a Useful Tool
Share a website, app, or other resource that is relevant in your industry.
Post Idea #4: Share End Products of Your Service
What are you actually selling? Share it!
Post Idea #5: Answer a FAQ
What questions is your ideal client always asking you? What is your ideal client likely sitting on the other end of Instagram wondering?
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