Softpreneur

Softpreneur

By Dawn Petrin, Elyssa JakimBusinessEntrepreneurship
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Softpreneur episodes

  • Business as Stewardship: Holistic Business Foundational Principles

    We want to collaborate on The Softpreneur Podcast with you! So if this concept of "business as stewardship" hits for you, we'd love to know how you are stewarding the earth, the people around you, and your business. Send us a DM on IG, leave a comment, or shoot Dawn an email at [email protected] and fill us in!


    Are human beings inherently bad, exploitative, consuming machines... or is there a chance that we might exist in harmony and steward each other and the earth as we grow our businesses? Dawn and Elyssa go deep on the concept of business as stewardship, musing on how to do life differently, whether it's the way we consume, the way we collaborate, how we establish our communities and hold the collective and love. As well as our creative responsibility to create the world we want to live in, on a small scale, so that the large scale can reflect a more open-hearted, loving, and collaborative way of being.


    We Explore:


    • The 3Cs of Business As Stewardship and how these principles speak to your divine service in this world.
    • How being intentional about what we consume and supporting small businesses can contribute to a more sustainable and compassionate world.
    • How the idea of "leave no trace" might make you feel bad to be human, and how that doesn't help anyone step up, steward, or nourish their connection to the earth.
    • The concept of A World Brotherhood Colony and why Yogananda said "Environment is stronger than willpower".
    • The collective shift toward stewardship, cultivating relationships with nature, and how millennials are leaving city life behind.
    • The radical, mindblowing things that happen when you create and collaborate with likeminded humans to create something bigger than you (or than you could have ever imagined).


    Timestamps:


    8:32 Rethink consumption habits to align with stewardship goals.

    13:22 Understand collaboration as a key to effective stewardship.

    17:03 Be more intentional about your media consumption.

    22:28 Apply creative solutions to localize and improve stewardship efforts.

    29:22 Collaborate with others to foster innovation in stewardship practices.

    33:05 Embrace complementary skills in collaboration for greater impact.

    37:00 Challenge the belief that humans are inherently bad for the earth.


    Resources Mentioned:


    Yogananda's Self-Realization Fellowship | Website

    Amanda Frances | Website


    Connect with us on Instagram! @dawn_petrin | @elyssajakim


    Music:

    Pleiades 432 by Kenta Hayashi

    41 min
  • 8: Doing social media the sovereign way with Eyla Cuenca of Uncovering Birth

    Eyla Cuenca has built a following on Instagram by being a bit of a rebel in the birth space. A thought leader to the core, Eyla is a holistic birth guide, Childbirth Educator, Doula, health freedom advocate and birth trauma alchemist. Eyla creates polarizing posts that really help to grow her following... all in service of creating more conversation, connection, and sovereignty for everyone involved in the birth experience. Eyla gave us the inside scoop on how she creates a strong container to hold herself with love, especially when what she posts is divisive and polarizing. Plus how she grew her business from in person to online, and her manifestation process when it comes to growing an audience. Eyla's social media strategy is proof that if you're not afraid of ruffling feathers, you can build a strongly successful business online... in a way that works for YOU.


    Eyla's work is dedicated to offering guidance that supports women and men in returning to their deepest knowing about birth, individual sovereignty, and the body’s innate intelligence.


    With a BA in Anthropology and Ethnographic photography from Bennington College… Eyla studied family systems and is passionate about helping change the conversion around the way women birth. She brings an anthropological lens to her work, with an eye for institutional critique. Eyla trained with the AAHCC founded by Robert A. Bradley, MD, where she specialized as a Birth Educator and Doula. Her work as a Guardian Ad Litem for the 11th Judicial Circuit of Florida as well as attending over 200 births as a Doula – in both hospital and home settings – brought her into health freedom and advocacy work. Eyla thoroughly believes that it is everyone’s right to have access to empowering education from conception to parenting.


    Follow Eyla Cuenca on Instagram @eyla_cuenca_birth and if you want to hold space for yourself as you show up loud and proud on social, check out Eyla's Containment Course.


    If you're looking to create more sustainable success, bust through mindset blocks and take aligned action in your business, shoot us a DM on IG @allconnected.agency. We're here to support your radiant growth!


    Resources Mentioned:


    Uncovering Birth | Website

    The Primal Wound by Nancy Newton Verrier | Book


    Connect with us on Instagram! @dawn_petrin | @elyssajakim


    Music:

    Pleiades 432 by Kenta Hayashi

    57 min
  • 7: How to Use Social Media As Shadow Work with Biohacker Style By Stace Fizzy

    If you're looking to create more sustainable success, bust through mindset blocks and take aligned action in your business, shoot us a DM on IG @allconnected.agency. We're here to support your radiant growth!


    Stace used to think "influencers were cringe," and now she's a social media influencer who tries out the world's weirdest wellness hacks, and effortlessly grows her following through the practice of shadow work, which she learned through To Be Magnetic's process for neural manifestation. We go deep in this episode, from how to "hack the algorithm" by clearing your subconscious blocks. To recognize that the gift of cancel culture might just be learning how to cultivate a DGAF mentality, and vote for yourself first.


    From physical trainer to kundalini yogini, to active wear e-com retailer, to red light therapy, carnivore, and beyond, Stace is a wellness influencer (and serial entrepreneur) on a mission to support the collective to DO our shadow work so we can show up as the most authentic versions of our ourselves.


    Come Hang with Style by Stace Fizzy on YouTube, Instagram and TikTok.


    Resources Mentioned:


    To Be Magnetic | Website

    The Portable Jung by Carl G. Jung | Book

    Kelly Brogan's Work | Website

    Carnivore Diet Video | YouTube


    Connect with us on Instagram! @dawn_petrin | @elyssajakim


    Music:

    Pleiades 432 by Kenta Hayashi

    39 min
  • How to Go Viral on Social By Giving Real Value w/ Carly Banks

    What wellness influencer do you want us to interview? Shoot us a DM on Instagram @allconnected.agency and tell us who you'd love to hear from for an inside scoop!


    For the last decade, Carly Banks has been helping women find body, mind, spirit, nervous system, and hormonal balance through sharing the path of Ayurveda.


    In early 2024, one of Carly's videos went viral on Instagram and TikTok (garnering millions of views) -- and in the last ~6 months, her Instagram following grew from 3500 to 74k followers. All along the way, she has kept it real. Carly truly lives her practice of simple, daily ritual and is also a brilliant business woman who knows that social media is just one part of a thriving business ecosystem.


    Carly shares how the best way to grow your business as a wellness practitioner is by honing your expertise in person, so that when you're ready to expand your online business, you have SO MUCH value to share with your audience.


    One of the biggest wins?


    Her absolutely viral video was an education piece where she was being EXACTLY herself!


    Tune in and hear us chat about finding your authentic stride with social media, the sustainable way to grow your business, why nurturing your email list is SO essential, and how a huge following doesn't necessarily translate to a thriving business.


    Connect with Carly on Instagram @thehabitayurveda and check out her life-enhancing offerings at thehabit.net while there take the Ayurvedic Mind-Body Quiz to find your personalized, simple path to balance.


    Resources Mentioned:


    ManyChat | Website

    Chanti Zak's Quiz Course | Website


    Connect with us on Instagram! @dawn_petrin | @elyssajakim


    Music:

    Pleiades 432 by Kenta Hayashi

    45 min
  • How To Own Your Sovereignty in Relation to Social Media

    Send us a DM on Instagram @allconnected.agency and tell us what you think about social media, personal sovereignty, and victim consciousness as a Softpreneur.


    Yes, social media sucks. But when you recognize your role in the drama triangle and take sovereignty over your relationship with this tech overlord behemoth, you can use social media as a catalyst to your spiritual & business growth, rather than a villain to be escaped at all costs. In this episode, the gals elucidate some of the reasons social media IS a villain, then dig into some of the ways it can be seen as both a personal blessing and business blessing. They also give you some of the clues you need to understand when you're stuck in victim consciousness. If marketing is a healing modality, social media in and of itself can be a spiritual practice. Because when you become more visible, your business benefits in SO many ways. This game changing episode is the beginning of our series on Softpreneurship and Social Media, so if you've been on the fence about whether to go all in on social, give this episode a listen, and your nervous system a rest.


    Resources Mentioned:


    The Reclaimed Woman by Kelly Brogan, MD | Book

    Stephen J. Karpman's Drama Triangle | Website

    Madelyn Moon | TikTok

    The Hidden Life of Trees by Peter Wohlleben | Book


    Connect with us on Instagram! @dawn_petrin | @elyssajakim


    Music:

    Pleiades 432 by Kenta Hayashi

    38 min
  • 4: Business as Stewardship, Ancestral Earth Work, and Regenerative Abundance with Land Alchemist & Spiritual Mentor Camilla Blossom

    Send us a DM on Instagram with your vision for the collective.


    In this episode, Dawn & Elyssa interview Camilla Blossom, a spiritual mentor, land alchemist, and medicine woman passionate about earth stewardship. Camilla shares her vision of interconnectedness, emphasizing the importance of joy, intuition, and love to brighten the world. Learn how reciprocal relationships with nature, honouring ancestors, and rethinking our connection to the land can transform both personal and business practices. This episode promises to inspire you with profound insights on nurturing yourself, others, and the planet.


    "We are not here to heal the earth. We are here to heal our relationship with Mother Earth." - Camilla Blossom


    For over 35 years, Camilla has been walking a magical fairy shamanism path to awaken and embody the consciousness of Mother Earth. She is a spiritual mentor & guide, land alchemist, medicine woman, and author of Sacred Spirits of Gaia: Co-Creating a New Earth with Fairies, Elementals, Ancestors, and Spirits of Land.


    Key Topics Discussed:


    • Interconnectedness of all living beings
    • Joy, pleasure and lifting spirits
    • Reciprocity and gratitude to nature
    • Healing our earth connection
    • Mentorship and accessing gifts


    For bonus content, join Camilla Blossom on Pateron at Tree Keepers Circle in the Temple of Earth Magic.


    Explore Camilla's magical offerings on her Website, and definitely check out her YouTube Channel.


    Connect with Camilla Blossom on her Instagram, Patreon or sign up for her Newsletter.


    Music:

    Pleiades 432 by Kenta Hayashi

    50 min
  • 4: Business as Stewardship, Ancestral Earth Work, and Regenerative Abundance with Land Alchemist & Spiritual Mentor Camilla Blossom

    Send us a DM on Instagram with your vision for the collective.


    In this episode, Dawn & Elyssa interview Camilla Blossom, a spiritual mentor, land alchemist, and medicine woman passionate about earth stewardship. Camilla shares her vision of interconnectedness, emphasizing the importance of joy, intuition, and love to brighten the world. Learn how reciprocal relationships with nature, honouring ancestors, and rethinking our connection to the land can transform both personal and business practices. This episode promises to inspire you with profound insights on nurturing yourself, others, and the planet.


    "We are not here to heal the earth. We are here to heal our relationship with Mother Earth." - Camilla Blossom


    For over 35 years, Camilla has been walking a magical fairy shamanism path to awaken and embody the consciousness of Mother Earth. She is a spiritual mentor & guide, land alchemist, medicine woman, and author of Sacred Spirits of Gaia: Co-Creating a New Earth with Fairies, Elementals, Ancestors, and Spirits of Land.


    Key Topics Discussed:


    • Interconnectedness of all living beings
    • Joy, pleasure and lifting spirits
    • Reciprocity and gratitude to nature
    • Healing our earth connection
    • Mentorship and accessing gifts


    For bonus content, join Camilla Blossom on Pateron at Tree Keepers Circle in the Temple of Earth Magic.


    Explore Camilla's magical offerings on her Website, and definitely check out her YouTube Channel.


    Connect with Camilla Blossom on her Instagram, Patreon or sign up for her Newsletter.


    Music:

    Pleiades 432 by Kenta Hayashi

    50 min
  • 3: How Shiva Rose Creates Her Business in Alignment With Spirit (And You Can Too)

    Muse all things meaningful marketing with us on Instagram: @allconnected.agency | @dawn_petrin | @elyssajakim


    In this episode, Dawn & Elyssa interview Shiva Rose, a wellness icon and entrepreneur. They explore the delicate balance of feminine and masculine energies in business. Shiva shares how her spiritual practices, including Ayurveda and Kundalini yoga, shape her entrepreneurial journey. From retreats in Tuscany to creating a skincare line inspired by meditation, learn how Shiva integrates intuition and joy into her multifaceted ventures. Discover the essence of true prosperity and the importance of sisterhood and structured discipline in achieving a fulfilling life. Don’t miss this inspiring conversation on aligning business with spirit.


    Shiva Rose’s a bit of a legend in the wellness world, founder of clean beauty line Shiva Rose Beauty, Author of Whole Beauty: Daily Rituals and Natural Recipes for Lifelong Beauty and Wellness, creator of the Pre-Goop holistic wellness blog The Local Rose (which Elyssa contributed to!), and she weaves beauty wherever she goes. She created her new online course The Waterways of the Feminine Mystique to guide women on a journey of self-discovery and empowerment by reconnecting to their innate femininity and sensuality.


    Key Topics Discussed:


    • Importance of sisterhood and connectivity
    • Role of Ayurveda in entrepreneurship
    • Balancing feminine and masculine energies
    • Embracing spiritual practice in business
    • Defining true prosperity and joy


    Looking to learn more? Shiva's Waterways of the Feminine Mystique Course is a guide women on a journey of self-discovery and empowerment by reconnecting to their innate femininity and sensuality.


    Resources Mentioned:


    Eka Mai Recitation By White Sun | Listen Here

    Mul Mantra By Snatam Kaur | Listen Here


    Other ways to connect with Shiva Rose is through The Local Rose on their Website or Instagram.

    Also, check out Shive Rose's Beauty Products on their Website or Instagram.


    Music:

    Pleiades 432 by Kenta Hayashi

    49 min
  • 2: How to Build A Spirit-Led Business That's Prosperous, Profitable, and Purposeful

    Co-create the future you'd like to see with us! Send us a DM with your vision for the collective over on Instagram. If you enjoyed this podcast, leave us a review and share it with a friend.


    In this episode, Dawn & Elyssa explore their personal spiritual journeys and discuss how integrating spirit into business practices can lead to greater alignment and success. They also share their visions for the collective and emphasize the importance of putting spirit first in entrepreneurship.


    Key Topics Discussed:


    • Spiritual practices and journeys
    • Combining spirit with business
    • Our vision for the collective
    • Tuning in and energy alignment
    • Spirit-focused entrepreneurship strategies


    Music:

    Pleiades 432 by Kenta Hayashi

    27 min
  • The Holistic Business Method for Soulful Entrepreneurs

    Connect with us on Instagram: @allconnected.agency, @dawn_petrin, and @elyssajakim


    Dawn & Elyssa kickoff the Softpreneur podcast by exploring the concept of Softpreneurship. They discuss the integration of personal values into business and introduce the idea of marketing as a healing modality.


    Key Topics Discussed:


    • Marketing as a healing modality
    • Definition and importance of Softpreneurship
    • Finding personal freedom in business
    • Combining spirituality with entrepreneurship
    • Ethical and conscious business practices


    Music:

    Pleiades 432 by Kenta Hayashi

    28 min

About Softpreneur

From the publisher's feed

What’s a Softpreneur anyway? Brought to you by All Connected Agency, this is your sacred space to break new ground as a visionary business owner. We help the wellness industry’s most disruptive thought leaders express their essence louder and prouder to create more profitability and possibility. And now it’s your turn.