Solo Practice University® Guest Lectures

We welcome back Cynthia Sharp, ABA/GP Solo Rock Star for her third and final podcast on The 6 Steps to Client Mastery which now walks us through the processes (and soft skills) necessary to handle difficult clients, get your fees, conclude the matter and turn your happy clients into lifetime referral sources. This is not to be missed.

Written by Susan Cartier Liebel

Our series of guest lectures with ABA/GP Solo Rockstars continues and the inimitable Cynthia Sharp continues sharing her brilliant 6 steps to client mastery. And she is THE master in combining those intangible soft skills with the critical processes needed for guaranteeing a uniform and successful relationship with your clients. Attorney Sharp details how this relationship starts from before your clients become clients right through to those same clients becoming an endless source of referrals. You will learn that process is the key to success. It is great to get the masters of the game sharing their wisdom with all of you.

Written by Susan Cartier Liebel

While not too much in the main stream media, there is a grass roots movement of on line lawyer communities unaffiliated with traditional legal organizations. I bet you belong to one and don't even realize you are part of a movement! Why is this happening and where are they congregating online? Should you belong to one? Listen and learn.

Written by Susan Cartier Liebel

And so begins our series of guest lectures with ABA/GP Solo Rockstars. First up is the inimitable Cynthia Sharp sharing her brilliant 6 steps to client mastery. And she is THE master in combining those intangible soft skills with the critical processes needed for guaranteeing a uniform and successful relationship with your clients. Attorney Sharp details how this relationship starts from before your clients become clients right through to those same clients becoming an endless source of referrals. You will learn that process is the key to success. Join us for Part 1 of this extraordinary guest lecture.

Written by Susan Cartier Liebel

Join us for an incredibly informative guest lecture with Maddy Martin of Smith.ai discussing how the right virtual receptionist and intake service can vastly improve productivity and profitability of your solo/small firm.  But it’s more than this.  How you present to the world is part of your branding and credibility.  Listen and learn about what potential clients and current clients are really looking for when they reach out to a lawyer for the first and every time thereafter.  If you don’t know what they want you can be losing business you never even knew you were losing; losing clients you never realized were vulnerable to leaving.  I promise it is 43 minutes very well spent.

The audio is about 43 minutes. Listen directly below.

https://spucdn.files.wordpress.com/2018/10/smithai-oct232018-edited.mp3Download (.MP3)

Maddy Martin is the head of marketing and partnerships for Smith.ai, which provides law firm communication services, including their virtual receptionist & intake service, live web chat, and Keypad cloud phone system. She has spent the last decade growing tech startups from New York to California, and has expertise in digital marketing, small business communications, lead conversion, email marketing, content marketing, social media, strategic partnerships, and events.

What is so different in starting a law firm in 2018 vs 2008? There are so many differences: not just in technology but the economy, marketing and financial management. Join us in this very interesting discussion. Listen and learn.

Written by Susan Cartier Liebel

How do you onboard modern clients in the 21st Century? In today's podcast you will learn about what clients value. Do they want speed, responsiveness, mobile access? Do they want intake options such as online forms, chatbots, text messaging? How do you create and respond to the client's journey from finding you through resolution? You'll learn all this more today. Listen and learn.

Written by Susan Cartier Liebel

We ask the single most important question - can lawyers fail and survive and go on to thrive? Our position, failure is not a bad thing. What matters is what you do after your failure. Listen and learn.

Written by Susan Cartier Liebel

While recorded over the summer, the sentiment remains the same over any stretch of downtime. It is great to plan soft relaunches of your firm during slow periods. Soft relaunches can include the announcement of a new employee, new website design, rebranding, any number of changes in your firm that give you a new marketing opportunity. So, listen and learn. (Oh, and enjoy Jared's heavy breathing. He gets excited for these podcasts!!)

Written by Susan Cartier Liebel

In an ever-expanding pool of Legal Technology Solutions, how do you pick the right technology for your solo/small firm? How do you address the mandatory need for cybersecurity to prevent hacking and protect your clients' data? How do you protect your livelihood in a catastrophe? Chelsey's knowledge will leave you a little breathless. Listen to this jam-packed podcast before you download her incredible her free100 page 2017 Legal Technology Buyer's Guide .

Written by Susan Cartier Liebel