Sophie Everard is a journalist, passionate snowboarder and surfer who has worked extensively within action sports media for more than ten years and is a published writer for industry-leading snowboard titles. She has also set up a brand called "Mad to Live" through which she promotes a positive, modern message of female empowerment with original content. Attached to the content brand is a series of wildly successful women-only retreats in various places like Portugal, Morocco, Costa Rica, Bali and England.

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