What makes a really good Sales question?

Is there more to this subject than simply the ‘open’ & ‘closed’ variety we all know so much about?

Is there really such a thing as a truly great sales question and, if there is, what does it look like and when should you use it?

In this episode, we take a look at the link between questions and answers and explore some of the reasons why the quality of the things we ask our customers for, really does come back in the quality of the answer they give.

Here’s just a few of the issues we look at:

• How do we differentiate between a good and a bad question?

• What happens if we ask ‘risky’ questions?

• And why some questions move a sales conversation further forward than others...

This is an episode that can help you and your sales team learn to create a more strategic set of questions designed to increase the impact and quality of your customer conversations.

Links:

Why not buy Sales Glue, the vital ingredient that makes sales success stick!

“This book will not only improve your approach to sales but also your approach to life”

Amazon – https://www.amazon.co.uk/Sales-

Glue-Vital-Ingredient-Success/dp/1781332134

To contact Matt Sykes:

• LinkedIn: https://www.linkedin.com/in/matt-sykes/

• Website: https://www.salescadence.co.uk/

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• Twitter: https://twitter.com/Salescadence_

• Instagram: https://www.instagram.com/salesglue