In this episode, Digital Marketing Strategist, Lynsey Sweales, shares her experiences and advice collected over a distinguished career in the Marketing industry. Lynsey is a founding partner at Cognitive Union, a Google trainer and facilitator, an author and has successfully founded, built and sold a digital marketing agency.
We talk about the partnership between sales and marketing, what sales can do to help the marketing team to generate better leads, the impact that AI is having on the industry and on a more personal level, how Lynsey has been able to build a ‘happiness lifestyle’ that combines both her passion for her work and her personal life.
To contact Lynsey:
LinkedIn: https://www.linkedin.com/in/lynseysweales/?originalSubdomain=uk
Website: https://cognitiveunion.com/
Google Messy Middle report
If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.
Want to see how your sales effectiveness measures up? Take The Salescadence Sales Audit and find out.
If you’re keen to expand your sales knowledge and skills, get a copy of our books:
‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.
‘SALES GLUE: Second Edition – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.
Want to talk about improving your sales results? You can book a complimentary 15minute call here