In this episode, podcast host, Matt Sykes, shares 12 sales tips that anyone thinking of starting a business, either as a sole-trader or micro start-up, can benefit from.

During this podcast, Matt offers practical tips such as:

• If you’re not convinced, you can’t convince

• Why you need to know who your Ideal Customer is

• Why you need to build an audience

• Why waste money finding leads if you can’t close them

• Importance of regular daily prospecting

• Learning to live with sales rejection

• Why you must limit negotiation, discounting and making offers

• Building buyer trust

• Why you need a predictable, repeatable sales process

• Getting comfortable about talking about price

If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out.

If you’re keen to expand your sales knowledge and upgrade you sales skills, get a copy of our books:
‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

‘SALES GLUE: Second Edition – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

Want to talk about improving your sales results? You can book a complimentary 15minute call here