This week the Software Process and Measurement Cast 766 features our interview with Ben Johnson, Founder of Particle41. Ben and I discuss the importance of teams, communication, and dependability. Ben Johnson, founder of Particle41, is a serial Entrepreneur with a track record of success and is an active investor. He is a results-driven leader, skilled in managing high-functioning teams for exceptional outcomes. Ben cultivates collaboration, motivation, and effective communication. As a leader, he aligns team efforts with organizational goals and drives innovation. Ben delivers complex projects with visibility, velocity, and vision and is committed to sharing expertise for the growth of others. Particle41: https://particle41.com/ LinkedIn: https://www.linkedin.com/in/benjaminrjohnson/ Re-Read Saturday News The third attribute of stickiness is concreteness. I spent most of the past week at Agile 2023 in Orlando, Florida. It was a metaphorical banquet of agile knowledge. I had more hallway conversations than I can count ruminating over presentation topics. The third chapter of Made to Stick: Why Some Ideas Survive and Others Die reminded me that language is abstract but real life is not. Most readers of the Software Process and Measurement Cast blog have been to conferences, so reflect on how many ideas and concepts you implemented when you returned to the office. I suspect the answer is very few because few were tangible enough to be sticky. Buy a copy of the book and then catch up on the logistics of this re-read: Week 1: Announcement and Logistics - https://bit.ly/46tn5Bz Week 2: Introduction - https://bit.ly/46CLmp1 Week 3: Simple - https://bit.ly/3PZLWaq Week 4: Unexpected - https://bit.ly/43zfkaB Week 5: Concrete - https://bit.ly/3qcn1Gg Next SPaMCAST In the Software Process and Measurement Cast 767, we will continue our deep dive into critical thinking. We will touch on the need to understand what valid research looks like and perhaps why authority bias makes it hard to recognize. We will also have a conversation with Tony Timbol who brings his To Tell A Story column to the podcast.