<p>Edgardo Rossetti and Caci Cosenzi weigh in on the marketing capabilities of TikTok. </p>

Edgardo Rossetti and Caci Cosenzi weigh in on the marketing capabilities of TikTok.

Sparkplug: What's the Big Idea About TikTok?

What’s the Big Idea? is an integrated marketing podcast from Adams &amp; Knight that digs into today’s boldest trends, brightest work, and biggest ideas.
 
In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct.
 
Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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Marketing

What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas. In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct. Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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Sparkplug: What's the Big Idea About TikTok?

Sparkplug: What's the Big Idea About TikTok?