Tyler talks about the rise of podcasts and audiobooks. In the last several years, there has been a massive resurgence of people consuming podcasts. We now also have platforms like Audible where people can access audiobooks easily. What has contributed to the success of podcasts and audiobooks? How many people are listening? Tyler also talks about the benefits of podcasting, including transcription for search engine optimization and building an intimate relationship with listeners.
https://tylerbryden.com/my-audible-library-great-audiobooks-for-everyone/
https://medium.com/swlh/the-rise-of-podcast-and-why-you-should-start-one-48e10a17b79e
https://www.entrepreneur.com/article/306174
https://www.dmnews.com/channel-marketing/multi-omnichannel/article/13034995/the-rising-value-of-podcasts-to-digital-marketing
https://www.podcastinsights.com/podcast-statistics/
https://www.convinceandconvert.com/podcast-research/the-11-critical-podcast-statistics-of-2017/
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Transcript (Unedited):
How everyone is to ride here, talking today I wanted to talk about, I guess, meta is the rise of podcasting, then the rise of audio books as well, too. And this is something that has fascinated me a lot as someone who was actually somewhat critical of audio, especially audiobooks at a time I remember a lot of people telling me that they were reading books and then sort of relaying the information later that it was actually, they were listening to the book that they were listening to an audiobook. And I always thought That doesn’t quite feel like it’s the same thing as reading you’re not dedicating the same energy and focus to it and I was sort of critical about it, I thought, you’re not really learning. I had listened to some podcasts in the past, and I’d listened to even I think trying to listen to some audio books and I was like, “Man you.
No, I’m not really listening to this, I’m doing a bunch of other stuff at the exact same time, and I don’t think I’m quite gathering the information in that same way since he has taken that stance I still believe there is a gap in the way that you’re comprehending when you’re reading, and this is obviously there’s a difference between the comprehension when reading a physical book and staring at it, and that’s solely thing you’re doing compared to podcasting, or audiobooks where you are now, you’re at the gym. A lot of people I think obviously driving and then even at home through smart speakers and stuff, and so that’s what I wanted to talk about a little bit today. I have a couple of stats as well too, that I was just looking at and just a couple things that I wanted to lessen here, and to give some context.
Then this one says Here, 112 million Americans have listened to a podcast up, 11 percent in on