A pair of Pinksocks, a kilt, and a simple greeting turned into a global cue for human connection. We sit down with Nick Adkins—author of Pinksocks: How a Pair of Socks Became a Symbol of Love and Connection—to explore how micro-moments, empathy, and everyday courage can reshape hospitals, classrooms, and the way we show up for one another.
From a life in startups to a TEDx stage, Nick maps how joyful guerrilla tactics became a movement rooted in love more, fear less. We hear the story of John, a lung transplant recipient whose tears on a surgical mask reframed Pinksocks as a bridge to true connection. We also dive into why the NHS embraced the symbol to boost patient engagement, how interactive QR codes in the book extend each story, and what it takes to lead with love when a tense encounter could turn violent—choosing compassion over escalation and changing the outcome.
Beyond healthcare, Pinksocks now supports social-emotional learning across dozens of schools, teaching empathy, inclusion, and anti-bullying. Nick’s playbook is practical and repeatable: pick a visible symbol, gift it with intention, celebrate others publicly, and let community carry the story.
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Nick Adkins connection information:
Website: https://pinksocks.life/
Facebook: https://www.facebook.com/pinksocks.life
Twitter: https://x.com/nickisnpdx
Instagram: https://www.instagram.com/pinksocks.life/
LinkedIn: https://www.linkedin.com/in/nicholas-adkins-b6932985/
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