Marketing Scoop Podcast

[Special Edition] LEGO on What Agencies Need to Know When Working with Enterprises

03.25.2020 - By SEMrushPlay

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Luis Navarrete Gómez, LEGO on what agencies need to know when working with enterprises: Marketing Scoop Podcast by SEMrush  This Special Edition Podcast is brought to you by Global Marketing Day - the world’s absolute first 24-hour online marketing conference, held on October 30, 2019.  Global Marketing Day was a truly epic live broadcast, streamed continuously for 24 hours from studios around the globe, including Sydney, London, New York, and San Francisco and featuring speakers from Google, WeWork, Conde Nast, Uber, Microsoft, Unicef and many more. Missed Global Marketing Day 2019? You can still enjoy our content in podcast format from wherever you are - get great advice and practical tips, from marketers by marketers!  Join us for Global Marketing Day in October 2020 with a new line up of the world’s marketing leaders! Learn how big brands are marketing in today's ever-changing world.  This episode comes from Luis Navarrete Gómez, Head of Global Search Marketing at LEGO. Luis defines the strategy for search marketing activity in more than 140 markets for the iconic toy company and has more than 14 years' experience in Search Marketing with cross-functional expertise in technology, business management and leadership. Tapping into his knowledge about enterprise organizations, Luis will give us his insights with the presentation: 5 things agencies need to know about working with enterprise clients. Watch the full episode here. Guest, Luis Navarrete Gómez, Head of Global Search Marketing at LEGO  https://uk.linkedin.com/in/luisnavarrete https://twitter.com/Luis_Navarrete Host, Casie Gillette, Senior Director, Digital Marketing at KoMarketing: https://www.linkedin.com/in/casiegillette/ https://twitter.com/Casieg Links: Global Marketing Day Conference: https://www.globalmarketingday.com/ Global Marketing Day 2019 Videos: https://www.globalmarketingday.com/#recordings

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