Dairy Foods Multimedia Specialist Brett Parker sits down with Katey Evans, The Founder of Frozen Farmer, as we discuss their Elf on the Shelf Santa's Cookies Ice Cream, a tasty new product ready to roll for the holiday season.Frozen Farmer is using warm holiday nostalgia for the classic Elf on The Shelf toy to create an ice cream and ice cream sandwich product that not only treats consumers to a delicious new flavor but is meant to inspire warm Christmas nostalgia as well.In this interview, we discuss why The Elf on The Shelf was such a huge inspiration for a new ice cream product, the methods that go into perfecting a Christmas-themed ice cream flavor, and the distribution plan for the product.