We recap the major takeaways from the First Annual IAAPA North American Trade Summit, specifically, the central theme of Authentic Reality. The IAAPA Trade Summits have replaced the former Leadership Summits, and each region will host a local trade summit annually. The trade summits combine member connections and education on regional issues with a trade component. This year’s North American summit took 134 attendees on 5 facility tours in the San Diego area over 4 days, with 21 trade partners and 3 keynote speakers. This episode features on-location audio and interviews with Michael Shelton (VP and Executive Director, IAAPA North America), George Walker (CEO & Founder, The League of Extraordinary Dining), Jim Lake (President of SeaWorld San Diego), Spencer Meinburg (GM of Plunge San Diego), Andrew Terbush (Executive Chef, SeaWorld San Diego), and the San Diego Zoo. Special thanks to Rachel Wilkinson for assistance with the audio recording and Caitlin Dineen (Director, Global Communications, IAAPA) for coordinating permissions. Support for this episode comes from Gantom Lighting and Controls. See what you’re missing with a free demo. Subscribe to everything from the Haunted Attraction Network here.