In this episode of Spikes Excitement Talks, host Gordon welcomes Alina Kessel Global Client Leader at WPP, a seasoned marketing professional and one of his early career mentors. The conversation delves into Alina's journey into the marketing industry, her passion for creativity, and her involvement with various charitable organizations. Alina shares valuable insights on the interconnectedness of her roles, the importance of creativity in business, and offers advice for those considering a career in marketing. This engaging discussion highlights the excitement and fulfillment that comes with a dynamic career in marketing.