On January 8, Trump was banned from the internet. Last week, Zack Bornstein, an Emmy-award-winning writer/director for the likes of Jimmy Kimmel and Comedy Central, tweeted, “I’m no epidemiologist” and attached a graphic of The Corona cases beginning to steeply decline in the United States on January 8. 

I’m no epidemiologist pic.twitter.com/p53ZAuc2Db

— Zack Bornstein (@ZackBornstein) February 17, 2021

It’s a joke, of course (consider the source) but it says a lot about what can happen to real people in real situations when some are banned from social media. I don’t know about you, but it felt to me like the world readjusted itself on its axis when Trump was banned. We no longer had a cliffhanger every time we went to bed.

But what happens when you or your organization or your client or someone on your leadership team is banned? Typically it’s not an outright ban but what is called “shadowbanning.”

And that’s what we talk about on today’s Spin Sucks podcast episode.