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In this episode, I discuss the limits of sales techniques through the SPIN Selling method I learned in Vietnam. While the logic behind SPIN—situation, problem, implication, and need-payoff—is sound, I question whether such formulas belong in human relationships. When even a father uses SPIN to persuade his son, sincerity is lost. Sales, like parenting, is not about manipulation but trust. True persuasion begins not with technique, but with empathy.
In this episode, I discuss the limits of sales techniques through the SPIN Selling method I learned in Vietnam. While the logic behind SPIN—situation, problem, implication, and need-payoff—is sound, I question whether such formulas belong in human relationships. When even a father uses SPIN to persuade his son, sincerity is lost. Sales, like parenting, is not about manipulation but trust. True persuasion begins not with technique, but with empathy.