As you may know, sales of my book are crushing it. In fact, I actually have a self-liquidated sales funnel. That means that for every buck I spend on ads I get a dollar back in revenue almost immediately.

i.e. a free marketing budget.

But that didn't come easy. It took 14 variations of the funnel to get it to that level!

In this episode, I dig into split testing your funnels so that they're as good as they can possibly be. Listen along and you'll learn…

- Why every funnel needs tweaking and refining.

- Why burning money to get data isn't a bad thing.

- How you can scale when you finally get your funnel right.

Building a funnel is the easy part. It's the little tweaks and changes that make all of the difference. Check out the podcast to learn more.