Welcome to episode 209 of Sports Management Podcast.

Today's guest is Maike Wellmann - a brand specialist, entrepreneur, and founder of Swim & Move Academy. Maike went from regional swimmer to building a thriving swim school and helping athletes and federations shape authentic brands. '

We spoke about:

• Why authenticity beats copy-paste branding
• How Swim & Move grew from 5 → 50+ classes in 2 years
• Branding workshops for federations & athletes
• Why hard skills can be taught, but passion can't
• Lessons in consistency, self-care & scaling a business

And much more!

Time stamps:

00:01 Intro 07:27 Swim school growth from 5 to 50 classes 09:09 Authenticity in branding 13:49 AI & branding workshops for federations 31:50 Recruitment: hard skills can be taught, soft skills can't 34:29 Consistency + self-care in entrepreneurship 37:17 Taking a step back: aligning brain and heart

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to epsiode 108 of Sports Management Podcast.

James Kerr is bestselling author of Legacy, the book that revealed the leadership principles behind the legendary All Blacks.

We spoke about:

• What truly defines high performance
• Why humility and accountability matter
• How culture can be designed and delivered in any team
• Transferable skills from sports to business

And much more!

Time stamps:

00:01 Intro 04:03 Defining High Performance 07:25 All Blacks Principles 09:10 Purpose explained through "day makers" 11:22 How to build culture 15:45 Toxic people & the "no dickheads" rule 18:25 How behaviors spread 24:47 What would a great All Black do? 27:55 Saying yes means first saying no (focus & sacrifice)

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 207 of Sports Management Podcast.

Today's guest is former Swiss Olympic Swimmer David Karasek. David is the owner of Swimpros, a swim camp focusing a lot on the mental aspect of swimming, since that was something David struggled with himself.

Get ready to learn:

• Why David used to choke under pressure
• Why tennis players are the mentally strongest athletes
• The power of visualization
• What he has learned from Michael Phelps and Roger Federer
• Why sport is so important for kids
• What his favorite animal is
• His favorite C-words

And much more!

Time stamps:

00:01 Guest Introduction & Background 01:19 Swim Pros Business Development 10:18 Mental Training Philosophy & Techniques 19:46 Athletic Performance Insights 25:35 Youth Sports Development 30:36 Personal Journey & Career Transition

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 206 of Sports Management Podcast.

Today's guest is John Parker – the CEO of Kickback Soccer Media.

John is clear: Soccer in the US is not an up and coming sport anymore.

In this episode you can expect to learn:

• Why the media narrative around soccer is often wrong
• The building up to the Men's World Cup
• The Beckham rule
• The legacy after World Cup 2026

And much more!

Time stamps:

01:36 Soccer's Current State in America 03:05 Company Overview & Mission 05:46 World Cup 2026 Concerns & Opportunities 06:56 Youth Development Evolution 19:53 Media & Fan Engagement Strategy 21:09 Player Quality & League Evolution 24:56 Future Predictions & Infrastructure 27:42 Career Journey & Industry Challenges

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 205 of Sports Management Podcast.

Today's guest is Tan Kesler, the CEO and minority shareholder of the Ekstraklasa club Pogoń Szczecin.

How can you take a club who is 48 hours away from collapse, to a financially stable club with a 10 year plan and a league contender? That's what we will learn today!

We also spoke about:

• Leaving a secure job in England for a struggling Pogon
• Foreign investments in football
• How he was welcomed by the fans as a foreign owner
• Poland as an emerging football market
• Tan's journey from agent to sports executive

And much more!

Time stamps:

00:00 Podcast Introduction & Club Background 04:30 Financial Crisis Resolution 07:34 Market Opportunity Assessment 09:11 Operational Improvements & Revenue Streams 09:11 Football Assets & Academy 12:08 Strategic Goals & Timeline Balance 15:05 Polish Market Integration 18:05 Operational Philosophy 19:27 International League Development 20:54 Professional Background Journey 23:58 Agency & Executive Experience 29:37 Specific Organizational Goals 33:56 Career Advice & Industry Insights 35:24 Networking Recommendation

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to this week's episode of SMP Insights.

Andrew Brandt grew up in Washington, DC and played tennis at Stanford University before going on to law school at Georgetown. He started his career as an unpaid intern at a firm that represented tennis players, but eventually transitioned into football and grew a team of clients from three to 15 over the course of six years. He then made the switch to the management side of the industry, taking on the role of running the Barcelona Dragons in the NFL's World League. From there, he went on to work with the Minnesota Vikings and eventually became the VP of the NFL team Green Bay Packers. Today he works as an academic director, hosting a podcast, writing a weekly newsletter and is often seen on ESPN giving insight to sports law matters.

Get ready to learn: How To Get a Job in Sports

Full episode: https://sportsmanagementpodcast.com/77-andrew-brandt-former-vp-of-green-bay-packers

________________________________________________

Follow us on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Colo Colo were on the verge of a squad overhaul after losing the title. Then, KPI Football told them something surprising: "You're already the best team. Keep your core, tweak a few details."

They followed the advice.

Next season: 🏆 Champions + 💰 Big budget savings.

Jose Gandarellas joins me on Sports Management Podcast to share:

• The KPI that shows a player's value without goals or assists

• How AI predicts football success

• Lessons from running a club & a sports analytics startup

🎧 Full episode here → https://sportsmanagementpodcast.com/204-how-data-analytics-create-champions-jos-gandarillas-founder-of-kpi-football

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 204 of Sports Management Podcast.

Today's guest is José Gandarillas – the founder of KPI Football.

In this episode you will hear the story of how José took a football team from struggling to champions using data analytics.

You will also learn:

• José's journey from industrial engineer to sports entrepreneur
• The time he was managing one of Chile's most iconic football clubs
• How covid almost changed everything
• How AI will impact the football industry

And much more!

Time Stamps:

00:30 Football KPI Overview & Founding 01:38 Data Analytics Methodology 11:34 Technology & AI Implementation 17:04 Jose's Professional Background 22:41 Future Plans & Market Expansion 24:33 Challenges & Obstacles 26:14 Networking & Industry Recommendations

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 203 of Sports Management Podcast.

Today's guest is Chris Marshall – the Co-founder of Young Champs – an initiative to bring more young people into tennis.

We spoke about:

• How to get more people into sports
• What's keeping kids from being active
• Over-coming the financial barrier to sport
• If there is a Marcus Rashford of tennis

And much more!

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com

Welcome to episode 202 of Sports Management Podcast.

Today's guest is Leticia Martignon, founder of AquaNova - a bold initiative dedicated to transforming youth development in Switzerland through the sport of swimming.

We spoke about:

• Building AquaNova
• Transforming lives through swimming
• Sport as a second education
• Why infrastructure should have a pulse

And much more!

Follow Sports Management Podcast on social media Instagram Twitter LinkedIn YouTube

www.sportsmanagementpodcast.com