Spotless

How do you engage your audience in a meaningful way? Twitter’s Head of North American Content Partnerships, Sarah Rosen, shares the answer as she takes listeners through audience insights, major partnerships, the power of content, and Twitter’s role in the upcoming 2022 FIFA World Cup.

As Katie Haniffy, Senior Director and Head of Media Strategy & Investment at PepsiCo would say, “at any given time, somebody can be thirsty.” At PepsiCo, everything starts with the consumer. Tune-in for more on how PepsiCo uses data to learn more about its consumers, the link between product innovation and media, and how long-standing partnerships have helped the brand grow.

President, Commercial Revenue & Partnerships at AMC Networks, Kim Kelleher, shares what’s possible when you put the viewer experience first and offers up insight into the common thread across AMC’s hit series programming. Bonus: listen closely for a sneak peek into the network’s upcoming fall line up.

What will it take for advertising experiences to match the quality of the content television audiences are watching? Mike Florence, Global Head of Planning at Gravity Road, gives us the answer as he explores the future of creative innovation, television’s evolving definition, and more.

Jan Livingston Mokhtari, Co-founder & CMO of Gray Whale Gin, the fastest-growing craft gin in the country, discusses the power of media, entertainment, & storytelling when creating a brand with purpose.

As viewing habits shift, film distribution companies must adjust to a new landscape. Eve Gabereau, Founder & CEO, Modern Films, shares what it takes for a film to resonate with audiences, the various ways to measure success, and the process of promoting and distributing films.

The future of measurement is evolving and marketers need to adapt. Hear what Ashwin Navin, Co-Founder & CEO of Samba TV, has to say about the critical role measurement is playing as CTV proliferates.

Hulu’s SVP and Head of Marketing, Scott Donaton, shares the biggest driver behind Hulu subscriptions and the impact meaningful storytelling can have on viewers.

On the Spotless Season 2 Finale, Susie Essman, comedian and actress, shares stories from the early days of her career, to her ten seasons playing sassy Susie Greene on Curb Your Enthusiasm and offers a sneak peek into the upcoming 11th season.

Understanding the consumer is a must when it comes to advertising. Soyoung Kang, CMO, eos, shares three key details that are needed to connect and engage with the eos audience.