This Podcast is sponsored by Team Simmer.

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• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• Sign up to the Simmer Newsletter for the latest news in Technical Marketing.

Latest content from Juliana & Simo

• Sign-up to Juliana's newsletter: Beyond The Mean. Subscribe here: https://julianajackson.substack.com/
• Latest from Simo: Clarification On GTM Auto-Loading Google Tag For Ads And Floodlight Events
• Latest from Juliana: Brand Moments, Contextual Experience Debt, and Perception-Led Segmentation: A New Framework for Digital Experience

Connect With Dave Cain
Linkedin

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• Sign up to the Simmer Newsletter for the latest news in Technical Marketing.

Latest content from Juliana & Simo

• Juliana just launched her newsletter - Beyond The Mean. Subscribe here: https://julianajackson.substack.com/
• NEW content from Juliana : You are not switching analytics tools. You are switching the way you work.
• #GTMTips: SGTM Fetches GA4 Configurations Automatically by Simo Ahava
• #GTMTips: Quickly Duplicate Tags In Google Tag Manager by Simo Ahava

Mentioned in the episode

• Free AI Agents Course from HuggingFace
• Replit AI

Connect with Nicola Strand

• Linkedin: https://www.linkedin.com/in/nicolastrand/

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.

Latest content from Juliana & Simo

• #GTMTips: Quickly Duplicate Tags In Google Tag Manager by Simo Ahava
• Send App Data To Server-side Google Tag Manager by Simo Ahava
• How to Nail Client Discovery using 10 Behavior Science Principles by Juliana Jackson
• How to Measure AI ROI in CX: The Value Chain Framework by Juliana Jackson

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• PS: Huge BlackFriday discounts on courses are available until November 30th.

Latest content from Juliana & Simo

• Cookie Access With Shopify Checkout And SGTM by Simo Ahava
• Cookie Status Project by Simo Ahava
• Five AI Predictions for 2025 That Will Shape How We Think About Data and Customer Experience by Juliana Jackson
• How to Measure AI ROI in CX: The Value Chain Framework by Juliana Jackson

Also mentioned in the Episode

• CRAP Talks by Bhav Patel
• Causl A/B Testing Calculator
• People in Analytics Starter Pack on Bluesky by Mehdi Oudjida - https://go.bsky.app/Huxv35J

Connect with Bhav Patel

• Bluesky
• Linkedin

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• A new course is out now! Chrome DevTools for Digital Marketers

Latest content from Juliana & Simo

• Article: Cookie Access With Shopify Checkout And SGTM by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Stape's blog: https://stape.io/blog
• Stape website: https://stape.io
• Measure Slack: https://www.measure.chat/

Connect with Denis Golubovskyi

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• A new course is out now! Chrome DevTools for Digital Marketers

Latest content from Juliana & Simo

• Article: GA4 to Piwik PRO Using Server-side Google Tag Manager by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Kick Point Playbook content consumption tracking recipe from Dana
• Kick Point Playbook Newsletter - The Huddle
• Dana's LinkedIn Learning Courses
• Google Developers Academy

Connect with Dana DiTomaso

• Dana's Linkedin
• Kick Point Playbook website

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• A new course is out now! Chrome DevTools for Digital Marketers

Latest content from Juliana & Simo

• New Piwik PRO Templates In Server-side Google Tag Manager by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Piwik PRO
• Server Side Webinar with Simo and Piwik PRO
• GTM Tools
• Stape.io
• Google Algo Leak explained
• Generative Engine Optimisation
• Google Satisfaction Score Paper
• SMX London

Connect with Michael King

• Linkedin
• https://ipullrank.com/

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles.
• A new course is out now! Chrome DevTools for Digital Marketers

Latest content from Juliana & Simo

• Article: AUTOMATIC PAGE VIEW HITS IN SGTM AFTER CONSENT GRANTED by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Conversion Jam 2024 - https://www.conversionjam.com/ 
• John Ekman - https://www.linkedin.com/in/johnekman/ 
• Firefox Devtools doc - https://firefox-source-docs.mozilla.org/devtools-user/
• Superweek Analytics Summit - https://superweek.hu/

Connect with Michael Aagaard

• Linkedin
• https://www.michaelaagaard.com/

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook is live and provides a comprehensive journey through technical marketing principles.
• A new course is out now! Chrome DevTools for Digital Marketers

Latest content from Juliana & Simo

• Article: AUTOMATIC PAGE VIEW HITS IN SGTM AFTER CONSENT GRANTED by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Juliana's NLP Case Study: MediaMonks - AI Customer Voice Analysis Tool for Starbucks EMEA
• GA4Bigquery
• Conversion Jam 2024
• Also Asked Tool: AlsoAsked

Connect with Jordan Peck

• Linkedin
• Snowplow

This podcast is brought to you by Juliana Jackson and Simo Ahava.  

• Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases.
• The Technical Marketing Handbook is live and provides a comprehensive journey through technical marketing principles.
• Official Announcement: New Course coming in June: Chrome Devtools for Digital Marketers by Simmer

Latest content from Juliana & Simo

• Article: AUTOMATIC PAGE VIEW HITS IN SGTM AFTER CONSENT GRANTED by Simo Ahava
• Article: Unlocking Real-Time Insights: How does Piwik PRO’s Real-Time Dashboarding Feature work? by Juliana Jackson

Also mentioned in the Episode

• Juliana's NLP Case Study: MediaMonks - AI Customer Voice Analysis Tool for Starbucks EMEA
• Book: Write Useful Books - Rob Fitzpatrick
• Piwik PRO's blue hoodies

Connect with Erin Weigel + buy her book. Thank us later!

• Get the book and learn more about Erin
• Connect with Erin on LinkedIn 

This podcast is brought to you by Juliana Jackson and Simo Ahava.