We’re cutting out all the fluff and going back to the basics. Kendra is the social media expert on our team and she’s here to tell us where it’s worth spending our time on social media and introducing the serve and sell method that has proven successful time and time again. Whether you’re a social media expert, or just getting started, this episode is for you!

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Steph is joining us today to talk all things email. Why do you need an email list? Well for starters, you own it. 100%! You are not dependent on a social media platform, algorithm, or ever changing feature. On average, a social media platform gets about 1% of engagement, while an email list averages around 15-20%. Still not convinced? Wait until you hear what Steph has to say about sales conversions from email lists. Mind. Blown.

Need help coming up with email content? Here are 25 FREE ideas that you can use today: https://startupspark.activehosted.com/f/3 

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https://startupspark.com/ 

Start-Up Spark Instagram: https://www.instagram.com/startupsparkco/

When it comes to your business, you need to know who your audience is. The ideal way to do that is to create an avatar that represents your perfect follower and customer.

Your avatar represents your perfect customer and is everything you want that perfect customer to be. They become the person that you post for, share content for, create courses or products for, and serve every day through your business. Your business is the answer to your avatar’s prayers - you are exactly what they are looking for.

Check out our FREE guide to narrow down that ideal customer here: https://startupspark.activehosted.com/f/5 

After 10 years, a lot of trial and error, and more tears than we’d like to admit, we know a thing or two about what it takes to turn a small hobby and passion into something amazing and profitable. 

As sisters we started our blog Six Sisters’ Stuff in 2011 as a way to simply stay in touch. After realizing that people were interested in the things we were sharing, we began monetizing our content through a few basic Google ads with the goal to one day take our family on a Disney cruise. We knew that was a lofty goal, but it sure was fun to dream!

We had no idea what was going to come of our small blog, but after years of hard work, and multiple revenue streams, we’ve turned that small hobby into a 7-figure a year business. 

We're here to share our best business practices, tools, and advice that got us to where we are today! In this episode you'll meet the experts behind the Start-Up Spark, and together we're going to help you take your business to the next level.

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