Let's continue our conversation about intuition today. Last time, I mentioned that I was inspired to start a series on my podcast about intuition. So, I want to share with you some details on that, and how I came to this decision.

I spoke with my coach about my social media presence and my podcast episodes. We talked about how most of my content is very business-driven and mechanical, with tips on how to start or improve your own business. I've realized that I tend to think in a more masculine way, focusing more on strategy rather than sharing who I am and what I'm about.

Later that day, I had a conversation with a friend who is also my business partner. She helped me identify some of my limiting beliefs, and how they affect me when I feel anxious or stressed. I tend to have a pattern where my energy leaves my body, which makes it hard for me to feel grounded and connected.

One of my limiting beliefs is that speaking up and being heard is scary, as it makes me vulnerable and may cause others to dislike me. This belief stems from childhood experiences and was reinforced during my time in the army, where speaking up could be dangerous. However, I've realized that it's okay to speak up, and I'm working on overcoming this fear.

So, when I feel anxious or uncomfortable, I tell myself that it is healthy for me to be here, in my body, speaking my truth. I hope that sharing this with you can inspire you to recognize and work on your own limiting beliefs. Thanks for listening, and see you next time!

Connect with Suzy Wraines:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode, we're joined by Lori McBride, a successful entrepreneur and Gen Xer, who shares her insights on how her generation approaches technology in the context of building and growing a business. As Lori explains, Gen Xers have a unique perspective on technology, having grown up in a time when technology was rapidly evolving.

One of the key differences, she explains, is the amount of information that is readily available to Gen X entrepreneurs. Unlike previous generations, they no longer have to memorize everything or rely solely on personal connections to build their businesses. Instead, they can access a wealth of information at their fingertips, allowing them to make more informed decisions and execute their plans more effectively.

However, this abundance of information can also be overwhelming, and Lori discusses how Gen Xers need to balance the benefits of technology with the potential drawbacks. She shares her insights on how to filter through the noise and focus on the most important information, as well as how to leverage technology to stay ahead of the competition.

Overall, this conversation offers valuable insights into how Gen Xers approach technology as entrepreneurs, and how they're navigating the digital landscape to build successful businesses. Whether you're a Gen Xer yourself or simply interested in learning more about how technology is shaping the business landscape, you won't want to miss this episode.

Connect with Lori

Instagram: https://www.instagram.com/lorimcbrideofficial
Tool Guide: https://www.lorimcbride.com/toolguide

Connect with Suzy Wraines:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode, we have the pleasure of sitting down with Dawn Foster, an expert in branding and marketing. Throughout our candid chat, we delve into the complex world of branding and marketing, exploring the nuances and differences between the two concepts.

As she explains, a brand is not just a logo or a catchy slogan. It is a reflection of a company's values, personality, and reputation. A brand encompasses everything that a company represents, from its visual identity to its customer experience. In other words, a brand is the perception that customers have of a company.

On the other hand, marketing is the tactical execution of a brand strategy. It involves developing a plan to communicate a company's brand message to its target audience through various channels, such as advertising, social media, and public relations. Marketing tactics are designed to generate interest, build awareness, and ultimately drive sales.

Throughout our conversation, Dawn emphasizes the importance of understanding the difference between brand and marketing in order to develop an effective brand strategy. By building a strong brand foundation, companies can create a lasting connection with their customers and differentiate themselves from their competitors. And by executing a well-planned marketing strategy, they can effectively communicate their brand message and drive business growth.

Connect with Dawn and her team:

https://thefoundationseries.dfostermarketing.com/

Check out The Foundation Series, which will help you build your brand as a new entrepreneur. It is a one-stop shop for everything you need to know to get your brand off the ground, into the digital space, and how to go about marketing it.

About the Host Suzy Wraines:

Download Starting a Business Simplified Guide

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this podcast episode, I wanted to share with you my journey of creating a coaching program and how I realized that something was missing. I started with creating a 12-week program to help people start their business through a workbook, and it did get the job done, but I still felt that something was missing.

January 2023, I decided to hire a coach for myself for the first time, and it was amazing. It helped me do the internal work that I needed to do, and I discovered my purpose of speaking directly to women leaving a medical profession to start a business. I understood that there are thousands of people out there who need help starting a business, but my people are the ones going through what I did.

I'm going through the process of learning about myself, and it helped me to present my true self energetically so that the right people who need my help will find me. I'm reaching out to the medical community, specifically women, because I'm a woman, and I understand their struggles.

I'm sharing my story as I'm still learning about myself, and I'm learning how to look within to know what to present to the world and how to better help my clients and listeners of this podcast. I hired a coach, and it was the best investment I ever made. I recommend investing in a coach if you find the right one for you. If I can't help someone, I refer them to someone who can.

In conclusion, my journey of creating a coaching program and discovering my purpose has helped me to understand that investing in a coach is the best investment you can make when you find the right one. I hope this episode inspires you to look within yourself and invest in a coach to help you reach your full potential.

Connect with Suzy:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode I share with you my journey through my personal experience in business. When I started out in my early twenties, I entered the corporate business with just a high school diploma. However, I had a natural gift for problem-solving and creating new systems, and I always felt drawn to looking at a problem and seeing the end result that needed to be accomplished.

With the guidance and encouragement of my supervisors and colleagues, I excelled in corporate positions such as sales, forecasting, and budgeting. I was also very good with spreadsheets, and I could figure out formulas, track progress, and see metrics to paint a picture for the future. I truly believe that we are spiritual beings in a human body, and my spiritual side already knew how to do these things. I didn't need to go to school to learn them.

Despite my success, I felt like I needed a degree to prove my knowledge. So, I joined the army in 2002 as a medic after 9/11, even though my original goal was to do veterinary medicine. I was scared and nervous about the physical and mental challenges of basic training and learning medicine, but I trusted my intuition.

In this episode of my podcast, I want to encourage you to trust your intuition and faith in yourself, just like I did. I believe that we all have a spiritual side that already knows what we're good at, and we just need to listen to it.

Connect with Suzy Wraines:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

New Podcast Series

I'm excited to introduce a brand new series on our podcast called "Suzy's Journey." In this series, I'll be sharing my personal experiences as a business owner and the valuable lessons I've learned along the way.

Starting a business is not a walk in the park, it's a journey with lots of ups and downs. As I continue on this journey, I want to take you along with me, sharing real-time experiences and insights into what it's like to own a business.

During the episodes in the Suzy's Journey series, I'll be discussing various topics related to my business journey. You can expect tips and advice that have worked for me, recommended books, and experiences that I have found helpful on my journey.

As someone who came from a medical background, I understand what it means to work in high-pressure environments and how to use the skills taught in school to grow and succeed. I'll be combining my spiritual and mechanical knowledge and sharing with you what it's like to be a business owner.

Most importantly, I want to share my journey with you so that you can see firsthand what it's like to be a business owner. I'll be discussing relationships I'm building, the different types of support I receive, and the challenges I face.

Despite the hurdles and obstacles, there's nothing more rewarding than starting and growing a business. So, join me on this journey, and let's learn together. And don't worry; we'll still have plenty of guest speakers on our show. Thank you for listening, and let's get started!

Connect with Suzy:

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

Welcome to today's podcast interview with Suzanne Culberg, also known as the Nope Coach. Suzanne has a powerful story to share about how she went from constantly saying "yes" to others and losing sight of her own identity, to embracing the word "NOPE" as a way to regain control of her life. 

After going through this transformative journey, Suzanne became a certified coach and is now dedicated to helping others find their own voice and set healthy boundaries. In this episode, we'll learn more about Suzanne's personal story, her philosophy around saying "NOPE," and how we can all benefit from setting boundaries in our own lives. So without further ado, let's jump right into the conversation.

Connect with Suzanne Culberg:

suzanneculberg.com

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Connect with Suzy Wraines:

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode of the "Starting a Business Simplified" podcast, host Suzy Wraines discusses the top three characteristics of a successful entrepreneur.

First and foremost, Suzy stresses the importance of being true to yourself. As an entrepreneur, it's easy to get caught up in what others are doing and to feel pressure to conform to certain norms. However, Suzy argues that the most successful entrepreneurs are those who stay true to their own unique vision and values. By being authentic and genuine, you'll be better equipped to connect with your customers and build a loyal following.

The second key characteristic of a successful entrepreneur, according to Suzy, is the ability to know your own thoughts. This means being self-aware and able to identify your own strengths, weaknesses, and areas for growth. By understanding your own thought patterns and tendencies, you can better navigate the ups and downs of starting a business and make decisions that align with your goals and values.

Finally, Suzy emphasizes the importance of taking action. While it's important to have a solid plan and do your research, nothing beats taking action and putting yourself out there. Whether it's launching a new product, reaching out to potential customers, or networking with other entrepreneurs, taking action is key to building momentum and achieving success.

Throughout the episode, Suzy shares her own experiences as an entrepreneur and offers practical tips and advice for listeners who are just starting out. By focusing on these three key characteristics – being yourself, knowing your thoughts, and taking action – you'll be well on your way to building a successful and fulfilling business.

Connect with Suzy Wraines:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

Schedule a FREE Setup your Business Session

https://suzywraines.com/page/starting-a-business-consultation

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode, we will discuss an important aspect of starting a business - determining the cost of starting a business. Many entrepreneurs struggle with figuring out how much money they need to start their business, which can lead to financial difficulties down the road. However, by creating a list of expenses and researching the cost of each item, you can get a clear idea of how much it will cost to start your business.

Start by creating a list of all the expenses you will need to start your business, including equipment, supplies, rent, legal fees, marketing expenses, and more.

• Research the cost of each item on your list, either by looking online, asking suppliers, or talking to other business owners in your industry.


• Be realistic with your estimates, and don't forget to include any unexpected expenses that may arise.


• Once you have a total cost for starting your business, consider how you will finance it. Will you use your savings, take out a loan, or seek investors?


• Remember that starting a business is not just about upfront costs - you will also need to plan for ongoing expenses, such as rent, utilities, and payroll.

By taking the time to determine the cost of starting your business, you can avoid financial surprises and set yourself up for success. Creating a detailed list of expenses and researching the cost of each item is a crucial step in the planning process, and will help you make informed decisions about how to finance your business.

Reference Episode 1: Crystalizing Your Business Vision: Defining the Service You Want to Offer

Connect with Suzy:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Connect with Suzy Wraines:

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com

In this episode, we have a very special guest, Kelly Marshall, a successful entrepreneur who has mastered the art of thinking like an entrepreneur when it comes to money. Kelly is here to share her insights and tips on how to develop an entrepreneurial mindset for financial success.

Kelly shares her personal journey and how her early start in entrepreneurship helped her to develop the mindset that has led to her success. She stresses the importance of having a growth mindset, being proactive, and resourceful with finances, and being open to learning and trying new things. 

Kelly also provides practical tips on how to apply these principles in your own entrepreneurial journey. She shares the key things to focus on when shifting your mindset about money. 

• Sense of identity


• Beliefs about money, 


• How you value your time


• What your offer is and the value in it


• How you value your offer. 

Whether you're just starting your entrepreneurial journey or you're a seasoned business owner, this episode is a must-listen. Kelly's experience and expertise will help you to develop the mindset you need to achieve financial success in your business. So, grab a pen and paper and get ready to take some notes, as we dive into this engaging and insightful conversation with Kelly Marshall.

Connect with Kelly:

www.terracarefinancial.com

Facebook Group

https://www.facebook.com/groups/Prosperous.Profitable

Connect with Suzy:

Download Starting a Business Simplified Guide

https://suzywraines.com/page/starting-a-business-plan-workbook

Connect with Suzy Wraines:

Facebook Group: Women Medical Professionals Starting an Online Business

https://suzywraines.com/page/medical-fb-group

Instagram: @startingabusinesssimplified

https://www.instagram.com/startingabusinesssimplified/

LinkedIn: Suzy Wraines

https://www.linkedin.com/in/suzywraines/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com