Nonprofit Nuggets with Jennifer Yarbrough

Starting a Nonprofit Program: Design and Marketing


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In nonprofits, the product or service that they deliver are often referred to as a "program." 

The mission of the organization is its overall purpose in the community. During strategic planning, planners work from the mission to identify several overall, major (or strategic) goals that must be reached and that, in total, work toward the mission. Each program is associated with achieving one or more strategic goals and, therefore, should contribute directly toward the mission as well. If an idea for a program comes up at some time other than during the strategic planning process, nonprofit board members must carefully ask themselves if the program is really appropriate to the mission of the organization.

If you would like help starting, designing, marketing and fundraising for your program, I would love to schedule a COMPLIMENTARY 20 Min. session with you.  Bit.ly/TimeWithJen

www.jdyarbrough.com

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Nonprofit Nuggets with Jennifer YarbroughBy Jennifer Yarbrough

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