Since its launch in May of last year, the cannabis-infused drink company Cann has sold 150,000 cans of its THC and CBD-infused, alcohol-free intoxicants, in a sign of success that’s bucking current industry trends.
So to woo these would-be Cann fans, the company is casting about for new distribution deals and cutting its pricing — selling its drinks at a retail price of roughly $4 per Cann.
To address their manufacturing issues, the company found a co-packer called Space Station, a Sacramento, Calif.-based producer that will help boost volumes.
Investors like Massenet view the investment in companies like Cann as a bet on the increasing movement toward sobriety among younger generations.
Being obsessed with backing the best new disruptive consumer product companies, Imaginary also loves the fantastic branding and positioning of Cann.” | To read full story, visit https://startuparound.com/read/1579627838.9581985/Cann,-the-cannabis-infused-drink-company,-moves-150,000-units-and-raises-$5-million-–-TechCrunch?ref=audio_experience