The following suggestions should help you to grow your business with a reputable brand.

If you want to grow your business with a reputable brand, then you need to guide your team.

In turn, they’ll help your company to grow, and they’ll serve as great brand ambassadors, too.

Make your brand more engagingIf you want to grow your business with a reputable brand, then you should focus on making the brand itself more engaging.

So, if you’re trying to grow your client base and turn from a small business into a big business, then you need to make your brand more engaging. | To read full story, visit https://startuparound.com/read/1576236608.6374729/Growing-Your-Business-With-A-Reputable-Brand?ref=audio_experience

Identity and access management platform truMe has raised $1,45,000 from Rajan Kaistha, an angel investor in the US.

truMe is the flagship product of Mobico Comodo Private Limited, an IT product startup in identity and access management space.

Our endeavour is to create an access management ecosystem that runs on truMe all over the world.

truMe is a state-of-the-art platform, which is not dependent on hardware to create a superlative experience, both for the businesses and the users.

Rajan Kaistha, CEO of RST solutions Inc, said, "I am excited about the people and the technology behind truMe, and believe that there is a latent need for an access management ecosystem that truMe can fulfil. | To read full story, visit https://startuparound.com/read/1576234813.5750818/[Funding-alert]-Identity-and-access-management-platform-truMe-raises-$1,45,000-from-angel-investor-Rajan-Kaist?ref=audio_experience

Lindis Bloodcare, a Hennigsdorf, Germany-based company developing a medical device to be used in oncology for the operation of tumours, raised over €5m in funding.

Backers included:– High-Tech Gründerfonds (HTGF),– Brandenburg Kapital,– five private investors, as well as– ILB grants from the “ProFIT” program of the European Regional Development Fund (totalling €3.3m).

The company intends to use the funds for the clinical development of its CATUVAB product.

Co-founded by Horst Lindhofer and Franzpeter Bracht, Lindis Bloodcare is developing a medical device to be used in oncology for the operation of tumours in order to open up the possibility of self-blood administration of blood collected during the operation.

The product and procedure can be integrated into everyday clinical practice and potentially become an integral part of a contemporary patient blood management process. | To read full story, visit https://startuparound.com/read/1576233020.821255/Lindis-Bloodcare-Raises-Over-€5M-in-Total-Funding?ref=audio_experience

Tweet BOSTON, MA, Hometap today announced that it has secured $100 million in new financing.

With this additional financing, Hometap plans to continue its nationwide expansion, with the goal of bringing its total reach to approximately 75 percent of U.S. homeowners.

Hometap's unique homeowner-first approach, coupled with its simple and transparent pricing model, has allowed the company to differentiate itself and achieve significant market share within the rapidly growing home equity investment category.

Homeowners receive debt-free cash by selling a percentage of the equity in their homes to Hometap.

When the home sells or the homeowner settles the investment, Hometap is paid out an agreed-upon percentage of the sale price or current appraised value. | To read full story, visit https://startuparound.com/read/1576231207.9882095/Hometap-Inks-$100M?ref=audio_experience

The Darmstadt-based drone startup Wingcopter, founded in 2014, has today announced securing a seven-digit financing led by the Singapore-based Corecam Capital Partners.

Wingcopter develops and produces autonomously flying delivery drones for social and civilian applications, such as speeding up life-saving medicine delivery for remote islands – true to the company’s guiding principle “Technology with a Purpose”.

With its offering of efficient eVTOL drones, Wingcopter meets a rapidly growing global demand.

Thanks to the fusion of two drone types in one through the tilt-rotor, Wingcopter drones, just like multicopters, can take off and land vertically in the smallest of spaces.

Even in strong winds of up to 55 mph/90 km/h or bad weather conditions, the Wingcopter flies autonomously and reliably. | To read full story, visit https://startuparound.com/read/1576229409.5007603/German-drone-startup-Wingcopter-receives-seven-digit-investment-to-continue-saving-lives?ref=audio_experience

About a year after bringing its audiobook service to India, Amazon has rolled out a new audio entertainment app - Audible Suno - in the country.

Audible Suno OriginalsIndia's most famous voices from Bollywood stars and TV celebrities to comedians and famous authors can be heard on the app.

While Audible Suno is an Android-only app, iOS users in India can access the content via the native Audible app.

Audible Founder and CEO Don Katz described Audible Suno as "a world-first for Audible" and found it culturally relevant for India.

Amazon's decision to launch Audible Suno comes at a time when India's audio-streaming industry is witnessing an unprecedented surge. | To read full story, visit https://startuparound.com/read/1576227606.3260674/Amazon-launches-free-audio-streaming-app-Audible-Suno-for-India?ref=audio_experience

To add to the pressure, students are expected to gain admission in the very best institutes and colleges to prove their mettle.

A matrix of competitionsThose who’ve made it will tell you that cracking competitive exams takes more than just studying.

The idea is not to put further pressure than there already is but instead become enablers in a student’s learning says the edtech startup.

In the current education system where students are subjected to extreme pressure and disillusionment, Unacademy is the beacon of hope that will help students achieve their dreams.

The startup believes that this anthem is just the beginning as they continue to partner with students and show how they now have the chance to crack the competitive exams with Unacademy. | To read full story, visit https://startuparound.com/read/1576225807.442843/How-Unacademy-is-helping-students-to-‘crack’-competitive-exams-by-democratising-education?ref=audio_experience

The investors and ecosystem enablers that Inc42 spoke to noted that the state ecosystem has to work on inspiring more youth and young talent to take the startup plunge.

Some of the prominent events organised by TiE Kolkata are TiECon, TiE Institute Deal Flow Meetings, TiE Young Entrepreneurs, and, most recently, TiE Women’s Forum and CEO Forum.

IIMC Innovation Park ( IIMCIP )IIM Calcutta Innovation is a not-for-profit company established by the Indian Institute Of Management Calcutta.

Some of the facilities provided by IIMC Innovation Park to its incubatees include a mentor pool cof IIMC Alumni, faculty, entrepreneurs, and investors.

Some of the incubatees at the Innovation Park are Doctors For You, SwitchON-ONergy, Edwell Solutions and Utopia among others. | To read full story, visit https://startuparound.com/read/1576224016.4601247/West-Bengal-Startup-Catalysts:-The-Investors,-Enablers-Nurturing-The-State’s-Ecosystem?ref=audio_experience

As Wework is struggling for its survival, the Indian franchise of the coworking company is aiming for profitability by next year.

Wework India is currently working on improving its profits, rationalising the rate of expansion and product prices, and catering to large enterprises.

As of now, the company’s biggest expenditure is capital expenditure (or Capex) and as it grows, Wework India will manage to rationalise all of it, WeWork India “chief we officer” Karan Virwani told Mint.

Virmani adds that the company plans to pitch select buildings for local enterprises and then customise them according to their needs.

Keeping aside the controversy of the global Wework, Wework India would have to deal with other problems in its path to profitability. | To read full story, visit https://startuparound.com/read/1576222223.3765018/As-WeWork-Fights-For-Survival,-Indian-Unit-Plans-Profitability-By-Next-Year?ref=audio_experience

Yet, they look for every possible way to avoid addressing culture change because it involves risk, time and money.

Cultural transformation is a complex undertaking and isn’t something that can be bought off the shelf or hired out to a consultant to lead.

If people within the organization don’t believe in the culture change, aren’t involved in it or simply don’t understand it, it will fail.

It’s not enough to simply say, “We need to change our culture.” There needs to be a sound rationale that people buy into.

It entails regular messages, reminders and demonstrations of culture change from those accountable for the transformation. | To read full story, visit https://startuparound.com/read/1576220516.6266394/How-To-Gain-Buy-In-To-Your-Company’s-Cultural-Transformation---Young-Upstarts?ref=audio_experience