Nathan Eagle’s background while at MIT involved doing data analytics for mobile operators trying to get an understanding of the underlying dynamics of their subscriber base and while there he started to work with operators in emerging markets. Soon after on a Fulbright scholarship, Nathan headed to Kenya to teach computer science students how to program for mobile phones. Nathan then started Jana in 2009. Jana is the largest provider of free internet in emerging markets and is dedicated to bringing one billion people free, unrestricted internet access. Jana does this through advertisers sponsoring a user’s internet access and currently provides free internet to over thirty million people. Users use Jana’s app, mCent, to engage with advertisers and accrue free internet.
In this episode, Nathan talks about:
The technological leapfrogging taking place in Kenya he noticed upon moving there
Why mobile advertising is broken in most emerging markets
How Jana is different than Google and Facebook’s free internet programs
How the process in which users gain free internet access has changed since the company was started
Why the price of the Android chipset is enabling people to get on the internet in developing countries
Links from today’s episode:
Project Loon
Free Basics
Book Giveaway
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