EPISODE 2: Business Strategy as a Service For First Time Founders - Turn Strategy into Competitive Advantage
Business Strategy as a Service (BSaaS) can become a competitive advantage for startups, specially with technical cofounders. Here is the playbook of business strategy explained in details.
https://www.houmanasefi.com/post/business-strategy-as-a-service-turn-strategy-into-competitive-advantage
I have lot of conversations with technology startups and when I start asking questions around where they want to go, or what areas they want to improve, or when they want to achieve their goals and targets, I hear one answer all the time: "I do not know!”
It is no wonder that even startups ecosystem leaders do not know what solutions and what capabilities they need to have now so they can support and enable the business in the coming years.
New startups are coming to the market just as a response to competition and not as the result of a comprehensive market research or target market value proposition. Emerging market response to business investment in addition to political complexity in the middle east will increase the risk of any investment with a high level of uncertainty around what will be the best set of decisions to exploit new markets.
Digital forces are coming from each side of the market; All of these forces are making dramatic changes in the market positioning and brand of an organization and guess what happens if your company does not respond fast enough?