In today’s Startup Therapy Podcast, Wil and Ryan talk about imaginary debt. A lot of founders are tied to this idea that employees will commit the same level of sacrifice as they would for the company. And that people will appreciate what they do and stick around no matter what happens. But it’s all an illusion. No one can actually match a founder’s willingness to sacrifice everything for the Startup.

In today’s Startup Therapy Podcast, Wil and Ryan talk about the most dreaded outcome - a failing Startup. When a business fails, founders often wallow over how people react and what they can say about the situation. The adverse reactions don’t matter. What should matter is who stays to help pull you out of the rubble.

In today’s Startup Therapy Podcast, Wil and Ryan talk about the pressures of leading a Startup team. It’s a Founder’s job to make difficult and unpopular decisions, even unconventional ones, which may merit the team's unfavorable reactions. Over time, these unpopular decisions make a Founder less likable. So then, at what point will being likable still matter?

In today’s Startup Therapy Podcast, Wil and Ryan talk about admitting you made a mistake. Oftentimes, it becomes difficult for leaders, including founders to admit that they’ve made the wrong decision or chose the wrong option. It’s the kind of vulnerability that no one wants to show. But if leaders can’t admit that they are wrong, no one else in the organization will.

In today’s Startup Therapy Podcast, Wil and Ryan talk about the qualifications of becoming a founder. It turns out; anyone can become a founder. Having the idea and vision for your Startup is easy, but building a business out of nothing, dealing with potential issues and challenges, and getting started aren’t as easy.

In today’s Startup Therapy Podcast, Wil and Ryan talk about selling a founder’s vision. The real struggle lies in convincing people that your vision, your idea can solve an existing problem. Startups often fail when the customers who are supposed to benefit from the product do not understand how it can serve their needs.

In today’s Startup Therapy Podcast, Wil and Ryan talk about planning for a downside strategy. Having a downside strategy allows for open conversations to conclude effective upside plans and address issues level-headedly. It’s a clear and sound path for founders to clean up a failing Startup.

In today’s Startup Therapy Podcast, Wil and Ryan talk about the correlation between money and happiness. Being successful and having a lot of money doesn’t equate to genuine happiness. More often than not, it’s a fleeting distraction from other issues that require attention. Money can only give you exhilarating yet passing moments.

In today’s Startup Therapy Podcast, Wil and Ryan talk about finding the right cofounder. It remains a challenge for Startup founders to find a business partner that doesn’t just have the best ideas, both should also see eye to eye when it comes to company growth and career goals.

In this Startup Therapy Podcast, Wil and Ryan ask how much is too much when it comes to Founder transparency? Why many inner workings of your company should be on a need-to-know basis, how being a leader can mean holding your emotional cards close to your chest, and when being completely open can be too much.