Marketing and hiring are far too often major failure points because they are started too late. The right time to start marketing is before you launch your product. Just as the right time to hire is before you feel the pain of needing the work to be done. It is never too soon to to proactively start your marketing or hiring process. The key to not failing is having the structure in place before you feel the pain!

Our guest today: Andrew Miller, CEO of GrowthExpertz 

Andrew is a Startup Marketer who's been traveling the world working with early-stage companies. After driving growth for 3 multimillion-dollar startup exits, including a 500startups project in San Francisco, he founded GrowthExpertz. 

Andrew's specialty lies in helping companies scale efficiently in the early-stages with both growth coaching and remote consultancy.  He’s written for INC magazine, StartupGrind, and StartupNation. Andrew is also a prolific #DigitalNomad who in the last decade has visited, lived, and worked from over 70 countries. 

Today we are discussing

• The right time to start marketing efforts

When should a startup start marketing?

• Start marketing right now

Why is this important?

• Prioritize marketing too late

Rick’s Nuggets

• Marketing directly leads into hiring

How do we implement marketing & when?

• Online presence- marketing foundation

Start organic marketing 

• Organic marketing channels

Launch product 

• Create press release, go live

Scale the marketing strategies that work

• Go into launch with traffic

Rick’s Nuggets

• With hiring:

Key Takeaways:

• Prioritize foundational marketing early in the game 

Guest Contact:

• GrowthExpertz - For Funded Startups