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Startups- Sunny Side Up
By Meetul Shah / AnchorBusiness
Startups- Sunny Side Up episodes
- Ep 26 | Optimizing B2B and Digital Marketing Strategies with Kelly J Waffle, Head of Digital Strategy at Hinge Marketing
Martech Influencer Kelly J Waffle, currently the Head of Digital Strategy at Hinge Marketing took some time out to speak to us about upcoming B2B and Digital Marketing trends and how marketers can use them to boost ROI and conversions. What are some of the biggest challenges digital marketers face in the industry? Listen to Kelly's thoughts in this crisp 19-minute episode!
0 min - Ep 25 | Improving B2B Sales and Strategies with Mike Kunkle, VP of Sales Enablement Services at SPA & SPASIGMAIf you’re thinking of ways to improve your B2B sales effectiveness to drive profitable growth, grab these interesting insights by Mike Kunkle, VP of Sales Enablement Services at SPA and SPASIGMA. About Mike: Mike Kunkle is a respected sales transformation architect and internationally-recognized sales training and sales enablement expert. He’s spent 35 years in the...0 min
- Ep 24 | The Importance of Conversational Marketing in the B2B Marketplace with Gar Smyth, VP of Enterprise Marketing at DriftGar Smyth, VP of Enterprise Marketing at Drift.com talks to us about the importance of conversational marketing in today’s B2B marketplace. Why is it becoming so crucial for marketers and sales people to integrate this into their strategy? Have a quick listen to find out! About Gar: Gar has a rich background in B2B branding,...0 min
- Ep23 | Discussing B2B Marketing Trends and Strategies with Jay Gaines, CMO at SiriusDecisions
Jay Gaines, CMO at SiriusDecisions talks to us about the infamous Demand Unit Waterfall, changes in B2B marketing trends and the increased use of install tech data and technographics in this space. Listen on!
0 min - Ep22 | Transforming B2B Sales Strategies with Ben Simms of MarketSource Inc
Find new ways to disrupt your B2B Sales initiatives with these useful tips and ideas from Ben Simms, Vice President of Commercial Client Services at MarketSource Inc.
0 min - Ep20 | Breaking Down B2B Sales with Christy Kirkland, SalesLoft
What does 2019 hold for B2B sales and salestech? We spoke to Christy Kirkland of SalesLoft to know her thoughts.
0 min - Ep19 | Account-based Marketing with Sangram Vajre of Terminus
Why is Account-based marketing gaining so much importance in B2B Marketing? Sangram Vajre responds while sharing his predictions for ABM in 2019.
0 min - Ep18 | Creative ways to Gate Content and Get more Leads with Pamela Muldoon, The Pedowitz GroupPamela Muldoon of The Pedowitz Group returns to our podcast series titled Sunny Side Up to discuss the future of content gating and what leading brands to gain leads with this strategy.0 min
- Ep17 | Podcasts in B2B Content Marketing with Logan Lyles of Sweet Fish MediaWe spoke with Logan Lyles of Sweet Fish Media in this episode to discuss the various ways in which B2B marketers can use podcasts for their content marketing efforts. Have a quick listen!0 min
- Ep16 | B2B Marketing and Data with Paroma Sen of SAPData drives all of marketing today. But how can marketers and companies use it optimally to plan their B2B marketing efforts? Paroma Sen shares her views in this podcast episode.0 min
About Startups- Sunny Side Up
From the publisher's feed
15 minutes of concentrated analysis and advice from startup founders, B2B marketers, sales and product leaders.