Startups Unpacked

In this episode, Daniel sits down with a brilliant young tech founder, Shannon Goggin. Shannon is the co-founder and CEO of Noyo - an API platform company that builds modern infrastructure for modern healthcare systems to make them more efficient, affordable, and transparent. As she tells the story behind the startup, Shannon shares how she identified the industry need that drove her company’s vision. Highlighting the virtues of clear communication and relational networking, she offers winsome and valuable business and fundraising advice throughout the interview.

• Shannon’s backstory and early professional learning experiences (2:03)
• A Startup is envisioned: Shannon shares how she identified an industry need and envisioned the startup to meet it. (3:55)
• A Startup is born: Taking the leap of faith to launch Noyo. (7:44)
• Investors and Fundraising: Shannon wisely speaks to the importance of relationships in the fundraising process. (10:37)
• Building and developing the right team is crucial for any startup. Shannon shares practical team building advice and discusses the unique challenges of developing camaraderie in a remote work environment. (15:20)
• Appearing bigger than you are: Creative ideas for a startup to present a legitimate presence and sell their product to a fortune 500 type company. (21:37)
• Being a Female tech founder in a male-dominated business community (26:50)
• Secret weapons for Shannon’s success (28:42)  

What a helpful conversation! Thanks for sharing your time and insight with us, Shannon. 

Product Market Misfits is a weekly podcast that helps entrepreneurs learn more about starting companies and getting funded by sharing conversations with world-class venture-backed founders who are one or two steps ahead of you on the path to success. For more, visit us at www.ProductMarketMisfits.com

Are you ready to turn that idea into a business? Perhaps you’re looking to make the right connections or meet the right investors to turn your startup into a standout. Maybe your startup is at a stalemate. Wherever you are in your entrepreneurial journey, you know that starting a company is hard, and it's even harder for us, the misfits, who want help getting to product/market fit and finding investors, but find ourselves on the outside of the Silicon Valley clubhouse looking in. Product Market Misfits helps entrepreneurs learn more about starting companies and getting funded by sharing conversations with world-class venture-backed founders who are one or two steps ahead of you on the path to success.

In each episode, we'll sit down with a founder or an investor who has been exactly where you are right now. You’ll have an opportunity to hear their story of building a great product that customers love and offer practical advice on early-stage fundraising. 

You won’t want to miss an episode as each will provide the kind of information and inspiration that every entrepreneur needs. So head on over to www.ProductMarketMisfits.com and subscribe today!