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00:00 Introduction and Background
01:45 Understanding Attribution in Marketing
03:58 Best Practices for Attribution
06:29 Challenges and Solutions in Attribution
16:50 The Importance of Conferences
18:59 Pre-Conference Strategies
24:42 During the Conference: Maximizing Engagement
30:17 Post-Conference Follow-Up
36:23 Final Thoughts and Q&A
37:00 Podcast Outro and Call to Action
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