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Welcome to the inaugural episode of The Undeniable!
In marketing, everything has changed. Today, John Visgilio, Overabove Partner and Co-Founder, talks with Deven Spear, CIO, about how Overabove drives results for clients in this dynamic new landscape. Founded by John and his business partner, Ralph Guardiano, in 2002, Overabove was built for the way people consume information today: its non-traditional, solutions-oriented business model borrows from advertising, PR, direct marketing, experiential communications and insight-driven strategy. With the consumer as king, this service platform is increasingly in demand.
Touching on a wide range of themes, John and Deven discuss the five-year outlook for technologies that will impact marketing; how Overabove's roots make it more relevant than ever as marketing lines blur, and the importance of embracing humanness in a technology-driven world.
By OveraboveWelcome to the inaugural episode of The Undeniable!
In marketing, everything has changed. Today, John Visgilio, Overabove Partner and Co-Founder, talks with Deven Spear, CIO, about how Overabove drives results for clients in this dynamic new landscape. Founded by John and his business partner, Ralph Guardiano, in 2002, Overabove was built for the way people consume information today: its non-traditional, solutions-oriented business model borrows from advertising, PR, direct marketing, experiential communications and insight-driven strategy. With the consumer as king, this service platform is increasingly in demand.
Touching on a wide range of themes, John and Deven discuss the five-year outlook for technologies that will impact marketing; how Overabove's roots make it more relevant than ever as marketing lines blur, and the importance of embracing humanness in a technology-driven world.