Marketing is all about relationships... authentic connection, consistent follow up, and speaking in your true voice.

Ely Delaney, the “People Whisperer” and creator of the Follow Up Rockstar System, helps entrepreneurs thrive by building strong relationships that last.

In this episode, Kristi and Ely talk honestly about marketing missteps, including the pitfalls of cookie-cutter approaches, impersonal automation, and the power of owning your unique style in outreach. Ely shares his journey from web graphic design to becoming an Amazon bestselling author and community builder passionate about helping others grow sustainably.

You’ll discover:

• Why authenticity beats automation every time in marketing communications
• How to approach cold outreach like real-life networking, not scripts and bots
• The importance of asking meaningful questions and tailoring marketing to your business
• How to spot marketing providers who truly invest in understanding you and your goals
• Practical ways to build relationships before attempting to sell
• Why investing in community and consistent value creation outperforms quick fixes

If you want to unfudge your marketing by cultivating genuine connections and lasting engagement, this episode is essential listening.

Connect with Ely Delaney:

• Website: elydelaney.com
• Social media links available on his website

Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.

Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com