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It's the October Mini Marketing special, and today, Abi guides activity providers through the essential steps of creating a communications calendar. 

Perfect for those managing local sports clubs, dance schools, or gymnastics clubs who feel overwhelmed by their marketing needs. Discover how to effectively plan your content, ensuring it aligns with key dates and promotions, to maintain consistency and build trust with your audience. 

Abi breaks down the advantages of a well-structured calendar and shares practical tips for mixing content types, timing posts around significant events, and choosing the right platforms for your messages. 

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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We're back in the studio with Lee Read!

Join James Brooker of LoveAdmin in a strategic session with Lee, founder of Swim School UK, on this episode of the Steps2Success Podcast. Discover the transformative power of structured administration as Lee shares his journey of scaling his business from a concept to a 600-member swim school. 

This episode dives into the challenges and solutions of delegating administrative duties effectively, illustrating how proper admin support can free up a business owner to focus on growth and innovation. 

This episode is perfect for business owners looking to streamline their operations, this conversation sheds light on creating job roles, managing expectations, and setting up successful administrative systems.

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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In this episode of the Mini Marketing Podcast, Abi Jacks unveils a powerful strategy to optimise your marketing efforts across multiple objectives without spreading yourself too thin. 

Dubbed the "Three Trick Pony," this approach is a game-changer for anyone juggling various marketing goals in the competitive world of children's activity organisations. 

Abi breaks down the method into clear, actionable steps, ensuring you can implement it right away to enhance your campaigns. 

Tune in to transform how you manage your marketing resources effectively!

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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In this episode, James is in the studio with Doug Watts, the visionary behind Show Choir. 

Starting with a single choir in Bristol, Doug and his team have harmonised their way to nine choirs and counting. 

Join us as Doug shares his journey, the challenges of 'scaling' a community-centric business, and his strategic chorus for future growth 🎶 

Whether you're a choir enthusiast, or a class and course provider considering expansion, tune in to discover how passion and community can create success. 

Explore Doug’s insights on managing growth while maintaining the core values that make Show Choir unique ✨

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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Welcome back to another episode of the Mini Marketing Podcast with Abi Jacks!

In this power-packed session, we explore the lifeblood of effective marketing:

Content Creation. Abi breaks down the essentials of crafting engaging, purpose-driven content that resonates deeply with your audience. Whether you're wrestling with what to say, how to say it, or when to release it, this episode lays out a straightforward blueprint to elevate your content strategy.

Discover the "Six W's of Content"—a checklist that ensures your content hits the mark every time. From identifying the purpose to pinpointing the perfect timing, Abi guides you through creating a content plan that speaks directly to your audience's needs and interests. Plus, get exclusive tips on turning those middle-of-the-night brainwaves into compelling marketing gold with practical tools and insights.

If you're looking to refine your approach to content or just starting out and need direction, this episode is your mini-masterclass in marketing.

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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Get ready to kick off the school year with a bang! In this episode of the Guided Growth Podcast, James is in conversation with Cerys Keneally.

James and Cerys discuss the bustling back-to-school season, a crucial time for children’s activity providers looking to expand their reach into schools and nurseries. 

Discover strategic insights on how to make your mark in educational settings right when decision-makers are setting their budgets and planning for the year. 

Cerys, an expert in educational partnerships, shares invaluable tips on initiating contact with schools, delivering impactful demos, and capitalising on the start of the academic year to set up lucrative collaborations. 

Tune in to transform your approach and ensure your services are top of mind when schools are ready to spend. Todays episode is filled with actionable advice to propel your business forward this September!

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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Today, our marketing leader Abi Jacks discusses the critical elements of branding for children’s activity organisations. 

Discover the five key areas of effective branding—Build it, Repeat it, Align it, Niche it, and Deliver it. 

Abi explains how to construct a robust brand foundation, ensuring consistency and distinctiveness in a crowded market. Whether you're establishing a new brand or revamping an existing one, this episode provides actionable insights into creating a brand that resonates deeply with your target audience and aligns perfectly with your organisational values. 

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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It's another Guide Growth Session with our strategic business manager, James Brooker and today, James is in conversation with Emma Sheriff from Europa Gym Centre discussing strategies for making the most of the summer holidays within a children's activity organisation. 

Discover key insights on overcoming seasonal challenges, optimising staff schedules, and enhancing holiday period offerings to boost revenue and engagement. 

Learn about the importance of early planning, innovative marketing techniques, and engaging both staff and participants to ensure a successful and profitable summer.
 
If you're preparing for summer camps or special events, this episode offers valuable tips and real actions to elevate your organisation during the crucial holiday seasons.

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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It's the June edition of the Mini Marketing series with Abi Jacks.

Today, Abi dives deep into one of the most crucial aspects of marketing—knowing your target audience. Understanding who you are speaking to is foundational, whether you’re engaging parents, participants, or partners within your children’s activity organisation. 

Abi discusses the importance of this and also provides a simple, interactive workshop using sticky notes to help you and your team visually map out key characteristics and preferences of your audience segments. 

From identifying challenges to understanding communication preferences, this exercise aims to equip you with the insights needed to tailor your marketing efforts effectively.

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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Join us for another awesome Guided Growth episode of the Step2Success podcast as we explore effective strategies for expanding your children's activity organisation.

In this episode, James sits down with Gabi Maddocks, founder of The Playing Space and a seasoned expert in the drama education field. With over two decades of experience, Gabi shares her journey from launching small classes to developing a robust educational brand. 

A discussion into the challenges and innovative solutions for growing your business, including integrating new technologies and maximising local community engagement.

Gain valuable insights into structuring your business to free up time and foster growth, making it an essential listen for any ambitious business owner in the children's activity sector.

Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.

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