“Great leaders are surrounded by a village of great leaders.” - Steph Sherrodd 

Steph Sherrodd is our guest on episode 46 of The CUInsight Experience podcast with your host Randy Smith, co-founder of CUInsight.com. Steph is the President and CEO of TDECU in Houston, the largest credit union in Houston and the 4th largest in the state of Texas. Their purpose is to improve the lives of their members, employees, and communities.

Steph is very passionate about developing team members to become leaders of the future and adapting to the changes to make sure they get the greatest talent in the right positions. She knows from her experience that great mentors are necessary when making great leaders. Steph feels that when employees see other employees being developed, getting promoted, and working on great projects, it tends to lead a culture of positivity for advancement.

She speaks about how being involved with national credit union boards allows her to see what’s going on outside of her credit union. She gets exposed to other parts of the industry, best practices, new technologies, and new perspectives to bring back locally. Being around other top leaders across the country helps keep her mind sharp, keeps her energized, plus it increases brand awareness.

Steph believes that credit unions need to find a compelling way to tell their stories and let people know all the good they do to help their communities. She chats about the ways building a team has changed and that leaders need to have experience with change management. She says that young leaders tend to make the mistake of thinking the job is about doing when it is actually about building.

Listen to this insightful conversation from someone with a lot of experience and knowledge in the credit union industry, and we are lucky that she is taking the time to share with us. Get ready to take notes because this is an episode you can learn from. Enjoy!

Find the full show notes on CUInsight.com.

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How to find Steph:
Steph Sherrodd, President and CEO of TDECU
www.TDECU.org
[email protected]
Linkedin | Facebook | Twitter | Instagram

In This Episode
[01:36] - Steph, welcome to the show!
[02:37] - She talks to us about mapping development for the team members to help them succeed.
[04:22] - Developing employees allows a feeling of positivity in the workplace; it’s not just another dead-end position.
[05:52] - They discuss having a learning and growth plan to help the development cycle.
[06:34] - Steph explains the credit union’s vision and how that ties to the development of leaders.
[07:48] - How does your credit union benefit by you being involved nationally?
[09:57] - Steph says that focus on what offers the most value and keeping it simple for the members and employees.
[11:58] - She talks about finding the right niche in the marketplace, and finding a compelling way to tell the credit union story is a way to keep them relevant in the future.