What does it really take to build a business that outlives you?

In this episode, Fitz & Franson sit down with Steve Dodge, owner of Platinum Concrete Coatings in Baltimore, MD, to unpack 25 years of lessons from running a lifestyle business to building a true legacy company.

Steve shares how he:

• Turned installers into artists by teaching math and mindset
• Rebuilt his sales culture after painful turnover
• Learned that culture beats control every time
• Started thinking early about his exit strategy and legacy
• Built a family-first business where people stay for 20+ years

“If you treat people fairly, compensate them well, and give them opportunity, you create a family.”

This is one of our most authentic, practical, and human conversations yet — a must-listen for every owner learning how to lead, let go, and grow.

🎧 Listen or Watch Anywhere:

📺 YouTube → /@fitzandfransonshow

 🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR

🍎 Apple Podcasts → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403

#FitzAndFransonShow #Leadership #EntrepreneurLife #BusinessGrowth #ConcreteCoatings #HomeImprovement #TeamCulture #LegacyLeadership #BaltimoreMD #PowrfulMedia 

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Website: https://fitzandfransonshow.com

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🚀 Interested in working directly with Matt to scale your business?
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Reach out to Matt: [email protected]

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