Steve Randazzo (President, Pro Motion) shares lessons learned from 30 years in events, advice for breaking through the marketing clutter, how to measure return on emotion from experiential, and how to charge your brand with authenticity and purpose.

Steve has worked with clients like The Walt Disney Company, Hewlett-Packard, Anheuser-Busch, Citgo, the NBA, and many other great organizations. He's also the author of Brand Experiences: Building Connections in a Digitally Cluttered World.