Who said what? With Heba and Nira

Steven Bartlett: A $250K Bet & The Art of Failing

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We attended an exclusive event in Cairo hosted for Steven Bartlett, where he spoke about his experiences, his book The Diary of a CEO, and his insights on success, hiring, and risk-taking.

In this episode, we share our biggest takeaways—from the event itself, what stood out the most in his talk, and whether his ideas would work in Egypt.

  • How is he so wise at such a young age? His clarity, sharp thinking, and ability to make every word count had us hooked.
  • Spending $250K on an NFT—genius or madness? We break down his boldest financial experiment.
  • Why failure and experimentation are actually the fastest way to succeed—and how the most successful people embrace mistakes.
  • Would his strategy work in Egypt? We debate the obstacles to success in our region.

    • Plus, we discuss cognitive dissonance, personal branding, and why Steven always wears black (hint: decision fatigue is real).

    And yes, we somehow found time to talk about Tom Cruise’s botox.  Because priorities.

    Join us as we unpack all the highlights from this exclusive event and reflect on what we learned from one of the most influential voices in business today!

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    Who said what? With Heba and NiraBy Heba & Nira Shunbo