Welcome to this episode of "Steven's Data Talk"!
In this episode, we are honored to have Abby as our guest. She is a serial entrepreneur focusing on customer growth and the overseas expansion of AI products, and is also the host of the well-known podcast "Calm" (风平浪静) on Xiaoyuzhou.
Abby shares with us her complete in-depth journey, from her self-planning during her university days, to accumulating experience in big tech companies, and finally to bravely embarking on her entrepreneurial path. Whether you are a student, a newcomer to the workplace, or a friend considering entrepreneurship, we believe you will find valuable inspiration in her story.
Episode Timeline:
Opening Introduction
Guest Introduction: Abby, an entrepreneur in customer growth and AI product overseas expansion, and host of the "Calm" podcast.
Abby's Entrepreneurial Path
Foresight in University: Began contemplating her future career path during freshman military training, rejecting the "standard answers" and resolving to enter the corporate world.Accumulation and Planning in Big Tech: After entering a major internet company, she consciously rotated through different positions in marketing, operations, ToB, and ToC, developing a comprehensive skill set and laying a solid foundation for entrepreneurship.
The Seeds and Preparation for Entrepreneurship: Started collecting start-up ideas one to two years in advance, learned about the real entrepreneurial ecosystem through numerous offline Coffee Chats, and finally launched her business two months ago when the timing was perfect.
Behind the Podcast "Calm"Origin of the Name: The hope to examine the world and oneself with a rational, independent attitude, without just following the crowd.
Core Positioning: A podcast that documents personal thoughts and growth, dedicated to providing a continuous source of internal motivation for renewal.
Valuable Experiences on the Entrepreneurial Journey
Core Challenge: How to discern the real needs behind a user's purchase of a high-priced service, not just the superficial ones.The Solution: Through Coffee Chats with real users, she gained a deep understanding of their decision-making logic, which allowed her to adjust her marketing approach.
Entrepreneurial Methodology: Abby strongly endorses the lean start-up model of a small team, no external funding, and rapid MVP (Minimum Viable Product) development, believing this method maintains the team's "hunger" and high efficiency.
The Most Important Lesson Learned from Big Tech
The Leap in Mindset: The biggest gain was shifting from an executive mindset of "how to do it well" to a strategic mindset of "what should be done." The former is concerned with tactics, while the latter determines the strategic direction.
How to Cultivate Strategic Thinking: Try to think from the perspective of your boss, or even your boss's boss, to consider the business as a whole and understand the objectives and the path to achieving them.
On Passion and "Self-Consistency"
Rejecting Internal Friction: When you feel uncomfortable or unable to grow in an environment, be brave enough to make a change to achieve "self-consistency" in life.
The Value of Passion: Maintaining passion for your career is key to success. When you are passionate about something and invest time in it, success will come naturally.
Abby's Podcast Recommendation:Search for "风平浪静" on the Xiaoyuzhou app to listen to more of Abby's shares on growth, thought, and self-exploration.
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