Steven Ekstract Part 2, Global Licensing: Giving and Getting

BizSoup Podcast Radio Episode 034 with John DeBevoise

Steven Ekstract is an internationally renowned licensing/media industry executive and co-founder and publisher of the world's leading business publication and news source for the $300 billion a year Global Consumer Products Licensing business. He uses an entrepreneurial acumen coupled with consultative marketing approach for clients' brand extension and growth. Steven has extensive management experience interfacing with and advising top level executives worldwide.

Steven partners with and provides business development to the leading global consumer products and licensing trade fairs and conferences including: Licensing Expo, Brand Licensing Expo, Licensing Expo Japan, and Licensing Expo China

Steven is the founder and organizer of NYC Summit: The Business, which is brand licensing that holds an annual C-Level Executive Conference for the global licensing industry

Steven is regularly consulted by intellectual property owners, manufacturers, news media and VC's seeking expert information and analysis on licensing industry.

Steven specializes in branding and identity, licensing and retail, pop culture, and international markets

Listen to this information-packed BizSoup Podcast Radio episode with Steven Ekstract about giving and receiving using global licensing.

●     What the rules of governing licensing are.

●     Why it’s important to add a license to your invention.

●     How social media influences are a growing area for licensing.

●     Why dead celebrities are the safest to license.

Connect with Steven Ekstract

Website 

licenseglobal.com

Facebook

facebook.com/ekstract

LinkedIn

linkedin.com/in/steve ekstract

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