When you run ads, the worst thing you can do is get emotional in your optimization or testing process. Just be level headed and have a set of rules in place. A few things we talk about: <ul> <li style="font-weight: 400;">How is ads like trading stocks</li> <li style="font-weight: 400;">The trick to ads is be objective</li> </ul> <ul> <li style="font-weight: 400;">Have a set of rules</li> <li style="font-weight: 400;">Patience</li> <li style="font-weight: 400;">Vanity Metric & Targeting</li> <li style="font-weight: 400;">When to confidently make a optimization decision</li> </ul>

When you run ads, the worst thing you can do is get emotional in your optimization or testing process. Just be level headed and have a set of rules in place. A few things we talk about: How is ads like trading stocks The trick to ads is be objective Have a set of rules Patience Vanity Metric & Targeting When to confidently make a optimization decision

When you run ads, the worst thing you can do is get emotional in your optimization or testing process. Just be level headed and have a set of rules in place. A few things we talk about: <ul> <li>How is ads like trading stocks</li> <li>The trick to ads is be objective</li> </ul> <ul> <li>Have a set of rules</li> <li>Patience</li> <li>Vanity Metric &amp; Targeting</li> <li>When to confidently make a optimization decision</li> </ul>

STO 07: Optimizing Ads Based On Emotion is a Sure Way To Lose

Online advertising is a game of strategy. Plain and simple, he who spends most, wins. BUT, he who spends most while doing it right wins more. This raw podcast dives straight in and helps businesses avoid being a one trick ad pony!

Share STO 07: Optimizing Ads Based On Emotion is a Sure Way To Lose

Sign up to save your podcasts

STO 07: Optimizing Ads Based On Emotion is a Sure Way To Lose

STO 07: Optimizing Ads Based On Emotion is a Sure Way To Lose