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Stop Doing These Mistakes as a Social Media Manager
STOP making these 10 mistakes as a freelance social media manager or content creator—they could be the reason you're losing clients, undercharging, or burning out.
In this episode of Starting Social Studios, I’m sharing the top 10 freelance and client management mistakes I’ve seen (and made myself) in the world of social media marketing. Whether you’re just getting started or scaling your business, these tips will help you set boundaries, get organized, and show up confidently in your creative career.
What You’ll Learn in This Episode: 👀
How undercharging hurts your freelance business (and how to fix it)
The importance of saying no to out-of-scope work
Why every social media manager needs a contract
How to build a smooth, professional onboarding process
The power of a proper client approval workflow
Why posting without strategy is costing you engagement
Setting realistic goals (and not overpromising to clients)
How to use analytics to show your value and grow
What to do when your client micromanages you
How to accept feedback without losing confidence
This episode is packed with practical freelance tips, social media strategy advice, and lessons I’ve learned from growing a service-based creative business.
About the Show
Starting Social Studios is your go-to guide for freelance and in-house social media managers navigating their early careers. Explore real-life strategies, behind-the-scenes insights, and how media can bring communities together. From blogging to planning, this podcast is here to help you stay organized, inspired, and ready to tackle the ever-changing world of social media. Let’s start social!
✨About the Host ✨
👩💻 About the Host
I’m Laurelyn, a social media strategist and creative business owner passionate about helping freelancers, content creators, and entrepreneurs grow their online presence with confidence and clarity. Through real-world strategies, honest conversations, and creative tools, I help you take control of your business and thrive in the digital space—without burning out.
Follow me on Instagram: https://www.instagram.com/startingsocialstudios/
View all episodes
By Laurelyn PonderSTOP making these 10 mistakes as a freelance social media manager or content creator—they could be the reason you're losing clients, undercharging, or burning out.
In this episode of Starting Social Studios, I’m sharing the top 10 freelance and client management mistakes I’ve seen (and made myself) in the world of social media marketing. Whether you’re just getting started or scaling your business, these tips will help you set boundaries, get organized, and show up confidently in your creative career.
What You’ll Learn in This Episode: 👀
How undercharging hurts your freelance business (and how to fix it)
The importance of saying no to out-of-scope work
Why every social media manager needs a contract
How to build a smooth, professional onboarding process
The power of a proper client approval workflow
Why posting without strategy is costing you engagement
Setting realistic goals (and not overpromising to clients)
How to use analytics to show your value and grow
What to do when your client micromanages you
How to accept feedback without losing confidence
This episode is packed with practical freelance tips, social media strategy advice, and lessons I’ve learned from growing a service-based creative business.
About the Show
Starting Social Studios is your go-to guide for freelance and in-house social media managers navigating their early careers. Explore real-life strategies, behind-the-scenes insights, and how media can bring communities together. From blogging to planning, this podcast is here to help you stay organized, inspired, and ready to tackle the ever-changing world of social media. Let’s start social!
✨About the Host ✨
👩💻 About the Host
I’m Laurelyn, a social media strategist and creative business owner passionate about helping freelancers, content creators, and entrepreneurs grow their online presence with confidence and clarity. Through real-world strategies, honest conversations, and creative tools, I help you take control of your business and thrive in the digital space—without burning out.
Follow me on Instagram: https://www.instagram.com/startingsocialstudios/