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We’ve all been there, sitting on a “great” course idea but quietly wondering if anyone will actually pay for it. Instead of guessing or overthinking, there’s a simple way to know.

In today’s episode, we share the three ingredients every profitable course idea needs. We break down how to choose a topic people already care deeply about, how to confirm they’re actively trying to fix the problem themselves, and how to shape your offer so it solves that problem in a faster, easier, or more enjoyable way.

This is the exact process we use with our students, and it removes so much uncertainty from choosing the right idea. If you want a course people are excited to buy (and relieved you created), this episode shows you how to validate your idea with confidence.