You need to stand out from the crowd if you want to get clients, and Shona tells you exactly what you should (and shouldn’t) do to start attracting aligned clients by showing what makes you different from other coaches!

She provides some journal prompts to help you with this and also shares some of her own examples of personal branding content that have allowed her to reach five-figure months.

Timestamps:

00:00 Happy Halloween and freedom win of the week

04:04 Overcoming content blocks

07:43 Importance of personal brand content

09:34 Mistakes in personal branding

10:54 Shona’s journey as a business coach

15:38 Journal prompts for identifying your unique value

22:04 Standing against industry norms

28:22 Avoiding the pity party in personal branding

34:35 Personal brand content examples

39:37 Membership question - handling group program challenges

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Connect with Shona:

Instagram: @unapologeticallyshona

Download my FREE Roadmap to Consistent £5k Months: Roadmap

Email: [email protected]

Song: Clarx & Shiah Maisel - Round n' Round [NCS Release]

Music provided by NoCopyrightSounds

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Watch: http://ncs.lnk.to/RoundNRoundAT/youtube