Are you tired of pushy sales tactics that leave you feeling icky? This episode of Harmonious at Lunch challenges the conventional approach to high-ticket sales and introduces a more ethical and effective method. Host Brandon Gano talks with Craig Andrews about how to build trust and create genuine connections with potential clients.

Key takeaways:

• Learn how to shift your focus from selling to serving, creating an environment where people want to buy.
• Discover the power of "First-Time Offers" (FTOs) and how they can build trust and accelerate the sales process.
• Understand the importance of addressing your prospects' underlying needs and pain points.
• Explore how to leverage Facebook ads and retargeting to attract high-quality leads at a fraction of the cost.

Take action:

• Like this video and subscribe to the Harmonious at Lunch channel for more game-changing business strategies.
• Visit Craig Andrews' website at allies4me.com to learn more about his approach to ethical sales and marketing.
• Get Craig's special offer for Harmonious at Lunch listeners, including a guide to avoiding common FTO mistakes and 23 days of access to his online course, by going to allies4me.com/harmonious.
• Connect with Craig Andrews on social media:LinkedIn: https://www.linkedin.com/in/craig-andrews/
• Facebook: https://www.facebook.com/CraigAndrewsMarketing
• Twitter: https://twitter.com/allies4me

In this episode, you'll also learn:

• Why focusing on human connection is crucial for maximizing margins in any business.
• How to identify and address the real pains and challenges your prospects are facing.
• The importance of storytelling in communicating your values and building emotional bonds.
• How to create a "coffee date" experience with your prospects to de-risk the buying process.
• Craig's insights on the power of oxytocin and how it influences buying decisions.

This episode is a must-listen for any business owner or entrepreneur looking to build stronger customer relationships and increase sales without compromising their ethics. Tune in and discover a more harmonious way to grow your business!

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